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Chi tiết công việc Senior Youtube Specialist tại Công ty truyền thông Cát Tiên Sa
- Manage and optimize the YouTube channel system to increase visibility, subscriber growth, and viewer engagement.
- Develop and execute channel strategies, including content planning, scheduling, and promotion, to achieve key performance indicators (KPIs).
- Monitor channel performance metrics, analyze data, and provide insights to improve content performance and audience engagement.
- Identify and establish partnerships with popular creators (YouTubers) and content creators to collaborate on channel content and promotions.
- Manage relationships with partners, negotiate terms, and ensure deliverables are met according to agreements.
- Work closely with partners to develop content ideas, optimize content for the platform, and maximize audience reach and engagement.
- Coordinate with internal teams, including content creators, video editors, and marketing teams, to ensure timely delivery and quality of content.
- Manage the production pipeline, including content creation, editing, and publishing, to maintain a consistent and engaging channel experience.
- Ensure compliance with YouTube's policies, guidelines, and best practices for content creation and promotion.
- Track and analyze channel performance metrics, including views, watch time, subscriber growth, and engagement rate, to identify trends and opportunities for improvement.
- Develop and implement strategies to optimize channel performance, increase audience engagement, and drive growth.
- Provide regular reports and updates on channel performance to management and stakeholders.
- Bachelor's degree in Marketing, Communications, Digital Media, or related field.
- Proven experience in managing YouTube channels, preferably in a similar role.
- Strong understanding of YouTube's platform, algorithms, and best practices.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with partners and internal teams.
- Analytical mindset, with the ability to interpret data, draw insights, and make data-driven decisions.
- Creative thinking and problem-solving skills, with a passion for digital media and content creation.
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