Persyaratan
1 - 3 tahun pengalaman
Minimal Sarjana (S1)
Skills
Social Media Marketing & Management
Content Management
Content Marketing
Loker ini dikelola oleh
Zhang Zihao
Aktif 3 hari yang lalu
Deskripsi pekerjaan Social Media and Content Management Joy Play Culture
Job Descriptions :
1. Develop, execute, and analyze strategies to boost engagement and loyalty in the agency's official community;
2. Drive data goals on social media platforms to increase engagement and oversee community activities (not limited to : fans, active level of sections, interaction data, etc);
3. Build the host management system, regularly analyze the host requirements and other data analysis, and propose process optimization plans;
4. Coordinate and maintain the host relationship, timely customize maintenance strategies, and improve the host active level;
5. Create and manage a diverse range of community content ecosystem, including but not limited to professional and user-generated content, and management of KOLs;
6. Responsible for overseas social media operation, including content operation of overseas platforms such as Discord, Facebook, Twitter, Instagram, YouTube, etc., and continuously enhance the overseas influence of the agency through media means;
7. Develop a community product growth plan based on industry characteristics and overseas player user insights, and promote the implementation of the plan to enhance existing Customer Stickiness;
8. Support relevant team research work, complete project requirement analysis, conduct user questionnaires and single-user interviews, etc.
Job requirements:
1. Experience in Discord and TikTok operation is preferred;
2. At least three years of experience in community operation or social media operation, with priority given to those who have independently been responsible for a certain sector;
3. Familiar with overseas social media platforms and community platforms, with successful cases and methodologies that can be measured by data.
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