Persyaratan
1 - 3 tahun pengalaman
Minimal Diploma (D1 - D4)
Loker ini dikelola oleh
Raka HUTCHISON
Aktif 2 hari yang lalu
Skills
Deskripsi pekerjaan Senior Social Media and Influencer Management Specialist Stilkk Creative
HeyRCG is a Marketing and Consultancy Agency, working to hero the growth and development of businesses. Based in South Yarra and Umalas, our team works as an extension of our clientele, investing ourselves in allowing people to thrive.
About the Role:
We are seeking a Senior Social Media and Influencer Management Specialist to enhance and drive our clients’ digital presence. In this integral role, you will be responsible for designing and implementing comprehensive social media strategies and managing our influencer collaborations. Your main tasks will involve creating engaging content, scheduling posts to maximize reach, analyzing engagement data, and building strong relationships with influencers to amplify our clients’ brand impact. Ideal for a creative, adaptable, and strategic thinker, this position requires someone who thrives in a dynamic environment and is committed to leveraging the power of social media and influencer networks to deliver compelling results.
Responsibilities as Social Media Manager & Influencer Management:
Influencer Management
Influencer Identification: Conduct thorough research to identify influencers who align with the client’s specifications, such as demographic, age group, and gender, as outlined in the briefing documents.
Influencer Outreach: Initiate contact with potential influencers, manage follow-up communications, and handle interactions via direct messages and emails to establish and maintain relationships.
Influencer Engagement: Foster ongoing relationships with influencers. Prepare and distribute forms for data collection and organize the delivery of gifts for collaborative efforts. Maintain an updated master sheet for tracking and reporting purposes.
Performance Reporting: Provide detailed weekly, monthly, and annual reports on influencer activities, offering insights and recommendations to enhance future campaigns.
Social Media Management
Content Development: Strategize, develop, and manage the creation of compelling content that resonates with the audience and upholds the brand’s identity. This includes text, images, and videos.
Content Scheduling: Efficiently schedule and publish content across diverse social media platforms to maximize visibility and engagement at peak times.
Community and Influencer Relations: Actively engage with the community and influencers by responding promptly to comments, messages, and mentions. Cultivate a robust community by encouraging interactions that build meaningful connections.
Analytics and Monitoring: Utilize advanced analytics tools to monitor key performance indicators such as engagement rates, reach, and conversions. Apply insights gained to refine strategies and content delivery.
Social Listening: Keep a pulse on brand-related conversations as well as industry trends and competitor activities. Leverage this intelligence to inform and adapt engagement strategies and content planning.
Requirements:
Must speak fluent English and Bahasa
Bachelor’s degree in marketing/communication/business or related fields
5+ years of experience in social media management & influencer management, preferably in an agency setting
Proven experience managing and executing social media & community campaigns
In-depth knowledge of social media trends with a strong emphasis on platforms like Instagram and TikTok. Familiarity with platform-specific best practices is essential.
Excellent communication and interpersonal skills, with the ability to effectively communicate with clients and team members
Strong understanding of Social Media strategies
Strong project management and organizational skills, with the ability to manage multiple projects and prioritize tasks in a fast-paced environment
Experience managing and mentoring junior team members is a plus
If you are a highly motivated, results-driven individual with a passion for digital marketing, we encourage you to apply for this exciting opportunity.
Benefits:
A supportive, fun and collaborative working environment
A commitment to you and your progression within the company
Gain leading marketing experience and knowledge
Opportunity to grow alongside a rapidly scaling start-up business
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