Job Requirements
Skills
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Job description for Digital Content Strategist at PT. Bintang Jaya Unggul Sentosa
- Develop social media strategies for new content and collaborate with marketing campaigns through competitive research, platform determination, benchmarking, messaging and audience identification in support of an in conjunction with exhibit openings, event launches, program registration, etc.
- Manage content calendar, including planning, creating and curation – what should we be talking about and when/were we should be talking about it
- Create on-site social media campaigns to engage guests and potential guests and encourage social media posts including taking photos of exhibits and experiences on the floor
- Will measure and optimize within and after campaigns, including calculating and compiling key results
- Oversee our company response to social media flare-ups
- Knowledge of: social media channels and platforms; SEO; social media strategy and planning; content writing best practices; Photoshop; Hootsuite; Later
- Skills: project management; excellent written communication skills; photography;directing; and art concept
- Ability to: work collaboratively with a marketing and communications team; interface broadly with a variety of department and people in all levels of the organization. Recognize and use good judgement; cultivate our organizational “voice” and presence on social media. Team player with ability to build relationships and collaborate across the organization. Is self-motivated, with proven ability to work within a wide breath and scope in a team environment.
- Experience in social media planning, including content creation, across multiple channels
- Degree in marketing, design, communications, advertising or related field preferred
- Experience in non-profits or attractions
- Demonstrated history of holistic campaign leadership, including creating, executing and reporting on social campaigns – from start to finish
- Creative, entrepreneurial mentality; seeing what may be possible and actively testing, learning and optimizing
- Understanding of KPIs and dexterity with social media analytics
- Exceed our expectations
- Excellent reporting skill, positive and growth attitude and behaviors
- Preferred who has skill in social media tools such as buffer and other related software.
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