Job Requirements
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Skills
Job description for SEO SPECIALIST at PT Info Cahaya Hero
- Optimize copy and landing pages necessary for search engine optimization.
- Perform ongoing keyword discovery, expansion and optimization.
- Research and implement search engine optimization recommendations.
- Research and analyze competitor advertising links.
- Develop and implement link building strategy.
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
- Work with editorial and marketing teams to drive SEO in content creation and content programming.
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- Track, report, and analyze website analytics.
- Two (2) years related experience is required. Must have direct experience with SEO across Google.
- Solid understanding of performance marketing, conversion, and online customer acquisition.
- In-depth experience with website analytics tools (e.g, Google Analytics, WebTrends, SEMRush, etc).
- Experience with A/B experiments.
- Knowledge of ranking factors and search engine algorithms.
- Up-to-date with the latest trends and best practices in SEO.
- SEO certifications is a plus
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