Job Responsibilities:

• Develop and implement comprehensive marketing strategies to create awareness of the exhibition business activities.
• Supervise the department and provide guidance and feedback to other marketing professionals.
• Collaborate with other departments to integrate marketing needs with overall company planning and strategy.
• Ensure consistent brand messaging across all platforms and marketing efforts (like events, email campaigns, web pages, and promotional material).
• Negotiate with service providers and vendors to ensure the most cost-effective marketing deals.
• Ensure efficient spending of the marketing budget to maximize results.
• Oversee the company’s digital presence, including content strategy and social media marketing.
• Plan and execute campaigns for various media events.
• Analyze market trends and competitors’ activities to identify opportunities and key issues.
• Monitor marketing performance, return on investment, and report on any corrections needed.

Job Requirements:

• Proven experience as a Head of Marketing, preferably within the media, entertainment, or events industry.
• Thorough knowledge of marketing principles, brand, product, and service management.
• Deep understanding of changing market dynamics and marketing up-to-date with the latest trends and best practices in online marketing and measurement.
• Strong analytical and project management skills.
• Exceptional leadership and communication skills.
• Excellent interpersonal and networking skills.
• Ability to thrive in a high-pressure, fast-paced environment.