Requirements :
• Min. Bachelor's Degree in Marketing, Business Management, or related fields with min. GPA of 3.00.
• At least 3-5 years of experience in digital or online marketing area or related fields.
• Experience in identifying target audiences.
• Creative, innovative, multimedia savvy, and well-organized.
• Experienced at marketing & analytics platforms: Facebook Ads, Google Ads, SEO, SEM, Google Adwords, and Google Analytics with a strong ability to generate, analyze and interpret data.
• Having good copywriting skills.
• Great communication, organizational, and stakeholder management skills.
• Strong analytics skills and data-driven thinking
Responsibilities :
• Identify trends and insights
• Allocate marketing investments
• Plan and direct marketing campaigns
• Track the website traffic flow, keeping best practises in mind to generate leads
• Implement and analyze performance metrics
• Measure and assess goals vis-à-vis ROI
• Device experiments and conversion tests
• Provide internal reports on a regular basis
• Execute new and creative collaborations among technologies and platforms
• Create digital marketing campaigns
• Ensure consistency in the brand messaging
• Work with the sales team to coordinate marketing campaigns
• Prepare emails and newsletters to send to current customers
• Launch promotional offers and events to attract new customers
• Follow best practises for social media marketing on different platforms
• Track marketing metrics and analyze digital data to measure marketing success
• Experienced at marketing & analytics platforms: Facebook Ads, Google Ads, SEO, SEM, Google Adwords, and Google Analytics with a strong ability to generate, analyze and interpret data.
• Having good copywriting skills.
• Great communication, organizational, and stakeholder management skills.
• Strong analytics skills and data-driven thinking.