Chi tiết công việc Digital Marketing Specialist tại (EF) English First for Adults Indonesia
- Optimization of the campaigns running across several major advertising platforms such as Google Adwords, Facebook and other DSPs
- Analysis, evaluation and reporting of online campaigns
- Maximizing revenue and/or campaign goals
- Recommend optimizations for both ad product selection and creative rotation perspective after reviewing the campaign
- New initiatives and fresh ideas: good business is built on fresh ideas and great breakthrough.
- Lead content creation and execution for EFEC’s brand to garner a strong and engaging presence in Indonesia.
- Craft engaging content that is relevant and connects consumers.
- Bachelor’s degree in marketing or business
- Two to three years of experience in successfully developing and executing digital campaigns
- Understanding of digital marketing and digital ecosystem
- Experience with Google Adwords, Facebook Ads Manager
- Knowledge of keyword research and data mining tools
- Able to complete competitive analysis of other companies within the industry
- Excellent written and verbal communication skills (email, phone, etc.)
- Comfortable analyzing high volumes of data daily
- Experience with other aspects of marketing, such as customer growth and promotion, is a plus
- Copywriting skill is a plus