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Job description for Digital Marketing Associate at Ics Compute
- Responsible for branding strategy and campaign according to the company's objectives.
- Responsible for planning, design, promotion, and management of branding.
- Lead the development of marketing strategy plans, cooperate with sales and event departments to implement marketing plans and to ensure brand consistency.
- Cooperate with the operation department to propose the resources needed for brand strategy to achieve branding goals.
- Coordinate the creation of digital content (e.g. website, blogs, press releases, social media)
- Responsible for reviewing annual and monthly advertising, public relations plans and budgets according to the brand's annual plan, and supervising the delivery process and effect.
- Responsible for formulating and implementing brand marketing strategies, strategies, coverage and promotion plans, including routine maintenance.
- Provide clear reporting, more importantly actionable insights on account performances to stakeholders
- Stay up-to-date with digital media developments
- Have a minimum of 2 years experience of brand building and paid media experience including social media marketing, display, affiliate marketing and paid search
- Proficient in web analytics tools such as; Google Analytic
- Familiar operating Microsoft Excel, Word, Powerpoint
- Good knowledge in Photoshop, Canva, and Media Editing Software is a plus
- Familiarity with web design and content management systems
- Create exciting contents and develop social media strategy for different social media channels: Instagram, Facebook, etc
- Understand Instagram Ads / Facebook Ads / Google Ads
- Monitoring communities, delivering appropriate strategy, and engaging responses
- Excellent analytical and project management skills
- An ability to multitask and perform under tight deadlines
- Strong presentation skills, including oral, written, and graphical experience with reporting
- Fluent in professional English with ability to present in English
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