Job Requirements
1 - 3 years of experience
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Hiring Manager
Last active 2 years ago
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Job description for Digital Marketer at Rida
About Rida
Rida is a fast-growing Singapore startup that is transforming deliveries, one batch at a time.
Let’s face it - with rising e-commerce and multiple third-party logistics (3PL) riders headed, oftentimes, in the same direction, package, route, and vehicle optimizations have gone haywire. The result—high delivery costs for merchants and jams for the rest of us!
At Rida, we are tackling logistics inefficiencies headlong.
Our algorithms batch orders and aggregate 3PL quotes, finding the best delivery options. Merchants make use of our wide choice of delivery windows to dispatch orders in a smarter manner. And platforms and marketplace use our APIs to launch delivery services in a matter of days!
In short, fewer rides but more deliveries in the ecosystem. And for merchants, higher revenues at lower costs.
About the role
If what we do inspires you, then consider joining us as Finance Associate, where you will work closely with a diverse team and get to drive initiatives that directly impact all things people!
How you will drive impact at Rida
- Contribute to the development of the overall marketing strategy
- Participate in creating brand marketing strategies
- Plan and development and execution of print and online campaigns
- Use statistics and other tools to track the effectiveness of the marketing strategies
- Provide feedback to marketing and management team
- Collaborate with sales, marketing, advertising, product design and product development team members to planning promotional marketing campaigns
- Create editorial and content creation calendars for various media platforms and outlets
- Use social media to advertise products and solutions
- Develop strategically placed advertisements to reach niche demographic
- Communicate new strategies to other members of the team
- Conduct market research to determine a target audience’s needs, wants, habits, interests and other relevant factors used in creating targeted marketing campaigns
- Present findings to management team
- Help team leads set, allocate and monitor the budget of each project
- Initiate new marketing tactics and techniques
- Centralise and spread marketing best practices
- Keep abreast of new marketing trends and developments
- Perform other duties as assigned
Reach out if this sounds like you
- Previous working experience as Marketeer for 2 years
- Bachelors in Marketing or similar relevant field
- Creative and adaptive
- Effective writing, speaking, presenting and active listening skills
- Excellent analytical and research skills
- Outstanding organizational and time management skills