Content Marketing Executive

I. Job Description

• We are looking for a creative and results-driven Content Marketing Executive to develop compelling content, educate users, strengthen brand awareness, and build an engaged community around our products.
• Working closely with the Marketing team and collaborating with Product, Business Development, and Community teams, you will create content across multiple channels, support marketing campaigns, and translate complex product features into clear, engaging, and user-friendly messaging.

II. Key Responsibilities

• Content Creation: Develop daily and weekly content for social media and community channels, including X (Twitter), Telegram, and Medium, covering product updates, features, educational topics, and industry trends.
• Campaign & Community Support: Prepare video scripts and recaps, support KOL collaborations, and coordinate content for community campaigns and promotional activities.
• Engagement & Growth: Develop creative engagement initiatives, including meme contests, mini-games, and viral content campaigns, to increase community participation and brand visibility.
• Product Communication: Collaborate with the Product team to create product explainers, user guides, in-app content, and educational materials that simplify complex features and improve user understanding.
• Content Planning: Build and maintain content calendars aligned with marketing objectives, product launches, and campaign strategies.
• SEO & Content Optimization: Apply SEO best practices and optimize content for discoverability, engagement, and conversion.
• Performance Tracking: Monitor content performance, audience engagement, and user feedback; prepare weekly reports and recommend improvements based on insights.

III. Requirements

• 1–2 years of experience in Content Marketing, Content Creation, or a related role. Experience in technology, fintech, or digital trading products is a strong advantage.
• Excellent English writing and verbal communication skills, with the ability to create clear, engaging, and audience-appropriate content.
• Familiarity with digital trading products, blockchain, digital assets, or related financial concepts is preferred.
• Understanding of social media content strategies, community engagement, and digital marketing campaigns.
• Creative, adaptable, proactive, and user-oriented, with strong attention to detail.
• Ability to collaborate effectively across teams and manage multiple content tasks in a fast-paced environment.

IV. Benefits

• Competitive Compensation: Base salary depending on capabilities and experience, plus commission, subject to company policy and applicable terms.
• Career Development: Annual salary reviews, with the possibility of earlier reviews based on performance, promotion, or proposal after six months of employment.
• Growth Opportunities: Clear career development pathways, with potential opportunities to progress into team leadership and broader business responsibilities.
• Ownership & Autonomy: Opportunities to propose, develop, and execute creative content initiatives and marketing campaigns.
• Direct Collaboration: Work closely with the core team and cross-functional departments in an international working environment.