Chi tiết công việc Content Executive tại Anonymous - Social Agency
ABOUT ANONYMOUS
Anonymous is a social agency specializing in building and growing Social Media channels for businesses and personal brands. We work across content, video production, and community — helping clients build an audience that actually converts. We are a lean, fast-moving team where everyone owns their work end-to-end.
ROLE OVERVIEW
We are looking for a Content Executive who can take a brief from a brand, break it down into a clear content direction, and drive execution all the way through to final output. This is not a writing-only role — you will be the connective tissue between the client brief and the production team (videographer, editor, designer), responsible for making sure the final content is on-strategy, on-time, and ready to publish.
KEY RESPONSIBILITIES
Brief & Strategy
- Receive and analyze client briefs; identify the core communication objective and audience insight.
- Break down the brief into actionable content direction: messaging, tone, format, and platform approach.
- Propose content concepts and strategic angles to the client or internal lead for alignment before production begins.
Planning & Production Coordination
- Develop monthly content plans covering topics, formats, channels, and publishing schedule.
- Write detailed briefs for the production team (video, design, photography) — covering concept, reference, deliverable specs, and deadline.
- Follow up closely with editors, videographers, and designers throughout production to ensure outputs align with the approved direction.
- Review and give feedback on content before client delivery; ensure quality and consistency with brand guidelines.
Publishing & Performance
- Oversee the publishing process across platforms (Facebook, Instagram, TikTok, YouTube, LinkedIn).
- Monitor post-performance metrics and consolidate weekly/monthly reports with clear observations and recommendations.
- Stay updated on content trends and platform algorithm changes; proactively propose adjustments to the content plan.
REQUIREMENTS
- Experience: Minimum 1–2 years in Content, Creative, or Social Media — agency experience preferred
- Content: Strong writing skills in Vietnamese; able to adapt tone and messaging across different brand voices
- Brief-breaking: Able to read a brand brief and translate it into a clear, structured content direction independently
- Coordination: Comfortable managing multiple workstreams simultaneously and following up with cross-functional team members
- Analytics: Familiar with Meta Business Suite, TikTok Analytics, YouTube Studio — able to read data and draw conclusions
- Tools: Google Workspace, content calendar tools; basic Canva or CapCut is a plus
Nice to have
- Prior experience managing social content for client accounts in an agency environment.
- Basic knowledge of Meta Ads or TikTok Ads — understanding how organic content connects with paid amplification.
- Experience using AI tools (ChatGPT, Claude, etc.) to accelerate content production workflow.
WHAT WE OFFER
- Direct exposure to diverse industries and brand types — your portfolio grows with every project.
- Flat structure with fast decision-making — no lengthy approval chains.
- Clear growth path: Executive → Senior Executive → Content Lead.
- Full social insurance contribution based on gross salary.
- Flexible working arrangement with work-from-home options.
- Annual leave entitlement of 12 days per year.
- 13th-month bonus and performance-based salary reviews twice a year.
- Parking allowance provided.
