Job description for Ads and Marketplace Specialist at PT. Jeikei Retail Indonesia
Key Responsibilities
1. Marketplace Management
Manage and optimize official stores on marketplaces such as Shopee, Tokopedia, and Lazada
Create and optimize product listings (titles, descriptions, images, keywords)
Monitor product performance, pricing, and competitors
Manage marketplace campaigns, promotions, and flash sales
Ensure product availability, accurate pricing, and proper categorization
Monitor store ratings, reviews, and customer feedback
2. Digital Marketing
Plan and execute paid advertising campaigns on platforms such as Google Ads and TikTok
Manage social media marketing campaigns on Instagram and Facebook
Optimize campaigns to improve traffic, conversions, and return on ad spend (ROAS)
Coordinate with creative teams for campaign visuals and promotional materials
3. Performance Monitoring & Reporting
Track and analyze performance using tools such as Google Analytics
Monitor key metrics such as traffic, conversion rate, sales, and advertising performance
Generate weekly and monthly reports on online sales and marketing activities
Provide insights and recommendations for improvement
4. Campaign & Sales Optimization
Plan and execute online promotional campaigns and seasonal sales
Identify opportunities to increase online sales and improve customer experience
Stay updated with marketplace trends, algorithm changes, and new marketing tools
Qualifications
Bachelor’s degree in Marketing, Business, E-commerce, or related field
2–4 years of experience in e-commerce, marketplace management, or digital marketing
Hands-on experience managing stores on major marketplaces
Experience running paid ads and digital campaigns
Strong analytical skills and ability to interpret data
Proficient in Microsoft Excel / Google Sheets
Strong communication and problem-solving skills
Preferred Skills
Experience with marketplace ads (Shopee Ads, Tokopedia Ads, etc.)
Basic knowledge of SEO and content optimization
Experience working with e-commerce dashboards and analytics tools
Ability to manage multiple campaigns and projects simultaneously
What We Offer
Competitive salary
Opportunity to grow in a fast-growing digital business environment
Collaborative and innovative team culture
