Chi tiết công việc KOL BD Specialist (KOL/KOC Booking) tại COLORKEY VN
JOB RESPONSIBILITIES:
- KOL/KOC Sourcing & Booking:
- Source and evaluate suitable KOLs/KOCs based on product direction and campaign objectives.
- Conduct outreach, negotiate rates, and manage bookings to ensure creator alignment with brand requirements.
- Campaign Execution & Performance:
- Coordinate KOL/KOC content according to the content strategy and campaign timeline.
- Follow up on progress to ensure timely submissions and compliance with brand guidelines.
- Supervise and monitor creator performance; prepare and update performance reports to direct leaders.
- Track and analyze key metrics such as affiliate conversion, engagement, CTR, and ROI; propose optimization plans.
- Affiliate Marketing & Creator Management:
- Identify high-performing creators and maintain long-term partnerships.
- Build and maintain a qualified KOL/KOC community to support affiliate campaigns.
- Market & Competitor Insights:
- Monitor beauty industry KOL trends and competitor activities.
- Provide insights and recommendations to refine and enhance KOL strategy.
JOB REQUIREMENTS:
- Education: Bachelor’s Degree in Marketing, Com & PR or related field
- Experience: At least 2 years experience in KOL booking, influencer marketing, or e-commerce affiliate management (beauty industry is a plus).
- Skills & Knowledge:
- Proficiency in English
- Strong understanding of social media platforms and influencer landscape.
- Good communication, negotiation, and relationship management skills.
- Data-driven mindset with ability to analyze campaign performance and conversion metrics.
- Familiarity with beauty, personal care, or lifestyle products.
- Detail-oriented, proactive, and able to manage multiple KOLs/KOCs simultaneously.
BENEFITS:
- Competitive Salary + 13th month Salary + Business Result Bonus
- Bonus & gifts on special occasions, birthday,....
- Multiple Leave & OT Leave, Flexible working hour
- Monthly lunch allowance
- Work equipment support
- Full Social Insurance + Premium Healthcare (Bao Viet) + Health check-up
- Review performance & salary yearly
- Dynamic, friendly & professional working environment
WORKING HOUR & LOCATION:
- Working Hour: Monday - Friday at 9AM - 6PM and Saturday at 8:30AM - 12:30PM (WFH)
- Location: Colorkey VN Building, 39/5 Tran Nhat Duat, Ward Tan Dinh, HCMC
