Giám Đốc Kinh Doanh

Key Responsibilities

● Develop and execute the overall sales strategy to achieve revenue, profitability,

and market share objectives.

● Lead and manage the sales team, setting clear KPIs and driving high

performance.

● Expand and strengthen distribution networks across Retail, Modern Trade,

General Trade, HORECA (Hotels, Restaurants & Cafés), Corporate Sales,

and Distributors.

● Identify new business opportunities and establish strategic partnerships to

accelerate market expansion.

● Build and maintain strong relationships with key customers, distributors, and

business partners.

● Collaborate closely with Marketing to develop promotional campaigns, brand

activation programs, and customer engagement initiatives.

● Monitor market trends, competitor activities, and consumer insights to

recommend effective business strategies.

● Prepare sales forecasts, business reports, and performance analysis for the

Executive Management Team.

● Ensure operational excellence and consistent execution of the Company's

commercial strategy.

Requirements

● Bachelor's degree or above in Business Administration, Marketing, Economics,

or a related field.

● Minimum 5 years of leadership experience in Sales Management, preferably

within the Wine, Spirits, Beverage, FMCG, Retail Distribution, or F&B

industries.

● Proven track record in developing and managing distribution channels and

achieving ambitious sales targets.

● Strong network within the wine industry, HORECA, retail chains, distributors,

or key accounts is highly preferred.

● Excellent leadership, strategic planning, negotiation, and stakeholder

management skills.

● Strong commercial acumen with a results-oriented mindset.

● Professional proficiency in English, both written and spoken.

What We Offer

● Attractive remuneration package with performance-based incentives.

● Competitive bonus scheme linked to business results.

● Comprehensive statutory insurance and employee benefits.

● Opportunity to lead and shape a growing wine business in a dynamic market.

● Professional, collaborative, and entrepreneurial working environment with

excellent career advancement opportunities.

Preferred Candidate Profile We are particularly interested in candidates who have:

● Extensive experience in the wine, premium beverage, or alcoholic drinks

industry.

● A strong commercial network across Retail, HORECA, Modern Trade,

General Trade, and Distribution channels.

● Proven success in leading sales teams, driving business growth, and expanding

market presence.

● Hands-on experience in business development, key account management, and

strategic sales planning.