Chi tiết công việc SEO Specialist tại Unstatic
1. KEY RESPONSIBILITIES
- SEO Strategy: Conduct deep keyword research and analyze User Intent to map out B2B/SaaS customer pain points. Build and execute a comprehensive Topic Cluster strategy to dominate search rankings.
- Content Creation: Write, edit, and optimize high-quality, tech-focused content (Blogs, Whitepapers, Case Studies) that drives Organic Traffic and increases Time-on-Site.
- Technical Translation: Translate complex technical concepts and SaaS features into clear, engaging, and user-friendly content.
- Conversion Optimization: Craft conversion-focused copy that guides users seamlessly through the marketing funnel. Collaborate with Sales/Product teams to turn traffic into Free Trials, Demos, and Sign-ups.
- Performance Tracking: Own and optimize key metrics: Keyword Rankings, Traffic growth, CTR, and Content ROI.
2. REQUIREMENTS
- Experience: Minimum 3 years of proven experience in Content Marketing & SEO specifically within SaaS, Tech, B2B, or Software industries.
- Niche Expertise: Tech-savvy with a portfolio demonstrating the ability to write about software/tech products clearly and deeply.
- Growth Mindset: Strong understanding of Content Funnels, Growth Marketing, and Conversion Rate Optimization (CRO).
- Language Skills: Exceptional writing, editing, and storytelling skills in English (equivalent to C1/C2 or native-level) with sharp logical thinking.
- Toolbox: Highly proficient in modern SEO & Analytics tools (Google Analytics 4, Google Search Console, Ahrefs, SEMrush, HubSpot, etc).
3. COMPENSATION & BENEFITS
We offer a comprehensive compensation package designed to reward excellence and support long-term professional growth:
- Competitive Remuneration: A highly competitive monthly salary, up to 35M VND
- Probationary Commitment: Candidates will receive 100% of their gross salary starting from the first month of the probationary period.
- Financial Incentives: Performance-based rewards including a 13th-month salary, seniority bonuses, and generous bonuses for Public Holidays and Lunar New Year.
- Comprehensive Healthcare: Full statutory social insurance coverage supplemented by MIC Premium Private Healthcare for comprehensive personal protection.
- Salary Advancement: Structured annual performance reviews to ensure merit-based salary progression.
- Professional Perks: Monthly lunch allowance, complimentary parking, and a fully stocked pantry with snacks and beverages.
PERKS & CORPORATE CULTURE
- Holistic Well-being: Dedicated monthly programs focused on enhancing the physical and mental health of our team members.
- Social Engagement: Frequent team-building activities, annual company retreats, "Happy Lunch" every Wednesday, and weekly tea breaks to foster a collaborative spirit.
- Innovation-Driven Environment: A vibrant, product-centric workplace that encourages creativity and values high-impact contributions.
WORKING ARRANGEMENTS
- Flexible Scheduling: We empower our employees with a flexible check-in window between 08:00 AM – 09:30 AM, emphasizing output and performance over strict hours.
- Standard Work Week: Monday to Friday (Weekends off).
