Chi tiết công việc Digital Marketing Specialist tại bTaskee Vietnam
Location: Đà Nẵng (Vietnam-based)
Market: Southeast Asia
ROLE OVERVIEW: Own and drive growth for new markets in Southeast Asia through performance-led marketing and localized strategies. This role requires strong execution, analytical depth, and the ability to independently plan, test, and scale campaigns.
Responsibilities and Duties:
- Own end-to-end performance campaigns (Google, Meta…) and optimize based on CAC, ROAS...;
- Analyze and optimize full funnel (Acquisition → Activation → Retention);
- Develop localized marketing strategies based on user insights in SEA markets;
- Lead testing & experimentation (A/B testing, channel, messaging, creative);
- Coordinate cross-functional teams to ensure effective market launch & growth
- Proactively take on additional responsibilities aligned with business priorities and market expansion goals.
Qualifications and Skills:
- 3-5 years in Performance / Digital Marketing or similar role;
- Proven ability to independently manage and optimize campaigns;
- Experience in international markets or regional/global companies;
- Strong analytical mindset (funnel, data, performance metrics);
- Strong in Google Ads & Meta Ads; experience in app marketing is a plus;
- Good English communication;
- Equipped with a personal laptop to ensure flexibility in work execution.
Benefits:
- KPI-Based Salary – Earn what you deserve through your contributions;
- 13th-Month Bonus – Rewarded based on both your performance and the company’s success;
- Annual Performance Review – Unlock growth opportunities every year;
- BYOD Support – Get an allowance while enjoying the flexibility of using your own laptop;
- Comprehensive Healthcare – Regular check-ups & a premium health package;
- Premium Healthcare - Exclusive top-tier health insurance for your well-being;
- SHUI Compliance – Contributions aligned with legal regulations;
- Generous Leave Policy – Enjoy 12–16 annual leave days per year;
- Celebration Perks – Special benefits for birthdays, weddings, childbirth, and more;
- Engaging Workplace – Activities & exciting team-building events;
- Advance Home Care Benefit – Get a monthly bTaskee package, freeing up your time for learning, relaxation, and self-care.
Working Schedule: Monday to Friday - 08:30 AM to 06:00 PM
Working Location: Nguyen Lo Trach, Hoa Cuong Ward, Da Nang
