Job description for Product Monetization Specialist at CÔNG TY TNHH UPLIVE VN
Responsibilities:
- Data Monitoring & Analysis: Monitor, collect, and analyze user behavior and monetization data across IAA and IAP. Identify revenue opportunities, diagnose performance changes, and transform insights into actionable product recommendations.
- IAA Monetization Optimization: Optimize ad formats, placements, timing, frequency, pacing, and rewarded-ad experiences. Improve advertising revenue while protecting user retention, engagement, and satisfaction.
- IAP & Subscription Optimization: Improve paywalls, pricing, product packages, subscription plans, trials, promotions, and purchase funnels to increase payer conversion, renewal, and revenue per payer.
- Experimentation: Develop clear product hypotheses and lead A/B tests across ad logic, paywalls, pricing, offers, subscription plans, and user segmentation. Evaluate results using revenue metrics and engagement guardrails.
- Market & Competitor Research: Conduct research on music, audio, entertainment, and subscription apps. Analyze competitor monetization models, pricing, paywalls, ad experiences, and premium benefits to identify applicable opportunities.
- Cross-functional Collaboration: Collaborate closely with Product, Development, UX/UI Design, Data, Marketing, User Acquisition, Ad Operations, Quality Control, and Finance teams to deliver monetization initiatives efficiently and effectively.
Qualifications
- Minimum of 2–3 years of experience in product monetization, product management, growth product, or a related role within mobile apps.
- Strong knowledge of product experimentation, A/B testing, cohort analysis, user segmentation, and data-driven decision-making.
- Proven expertise in app design, user engagement, and monetization strategies for diverse revenue models (ads, in-app purchases, subscriptions, etc.).
- Strong understanding of mobile app technologies, app performance metrics, and data-driven decision-making.
- Ability to independently conduct research and stay updated on mobile app industry trends.
Soft skills
- A self-driven individual who takes full ownership and consistently delivers results
- A continuous learner, eager to stay ahead of mobile market trends and apply new insights to drive product success.
- A highly adaptable multi-tasker who proactively seeks opportunities to support the team and manage multiple game portfolios.
- Demonstrates a strong interest in and understanding of technology, marketing, analytics, and data-driven solutions.
- Experience creating wireframes, mockups, prototypes, and user interaction diagrams.
- Practical application of Agile methodologies.
- Fluent in English, both written and spoken.
- An effective communicator capable of sharing ideas, discussing projects, and providing constructive feedback.
What we offer
- Competitive salary, 100% salary during probation
- Performance bonus with 30% of company profit shared with no cap
- Full SHUI as Vietnamese Law + Premium Private Medical Insurance and annual health check
- Minimum 12 days paid annual leave + 10 days paid sick leave.
- 12 days working from home per year
- Annual flexi-budget (9.400.000 VNĐ/year) for well-being & personal development
- Free daily lunch with 10+ menu options.
- Free daily F&B: Snacks, juice, beverage, tea-time
- Monthly/Bi-monthly team activity allowance
- Company learning trip will be top of countries that we gain most profit. 1st is Korea, next destination is Japan
- Sponsored sports activities: badminton, soccer, ...
- Sponsored overseas conferences and industry events for all levels.
- Modern equipments/AI tool provided.
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