· Take responsibility for driving e-commerce sales and branding.
· Develop new sales and marketing strategies for the company's online business.
· Develop strategies to boost sales and increase website traffic.
· Implement such strategies into practice using the company's existing e-commerce platforms, 3rd party marketplace or new platforms.
· Use SEO, Social Media and/or any other internet marketing platforms to enhance the company's online conversion rates.
· Create defined customer sets and identifying the appropriate campaigns (online & offline) to grow revenues and increase sales and ensuring Company’s online sales goals and profitability.
· Work closely with third party agencies and marketing teams to develop and manage e-Commerce campaigns and strategies to ensure timely and quality implementation with appropriate budget and ROI driven
· Develop and maintain the relationship with the marketplace key account team
· Monitor the market and provide intelligence for internal operation
· Create content, digital marketing tactics and campaigns to generate traffic and sales
· Adhoc duties as and when assigned by Management
Qualification and Experience :
· Candidate must possess at least a Degree in Marketing/Business or Digital Marketing.
· Preferably 3-5 years of experience in Beauty Industry, if not relevant experience in E-Commerce/Online Consumer Goods, FMCG or Retail Industry can also be considered.
· Proven track records on driving sales on E-commerce platforms and passionate about digital sales
· Familiarity and ease in managing data and multiple reporting platforms using MS Excel and Google Analytics
· Experience in Google Adword, Google Display Network, SEO, SEM, Google Analytics
· Able to build alliance with different stakeholders for executing the online retail initiatives
· Monday to Friday working hours