Job Requirements
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Job description for Marketing Manager at PT Mica Jaya Pratama
- Supervise the activities of the marketing team.
- Develop & execute local marketing strategies to grow Mineral Botanica brand and product presence and relevancy in market with a deep understanding of the global business roadmaps. Identify key target audience.
- Develop best-in-class and integrated marketing campaigns and be responsible for strategic vision, concept, execution, engagement and measurement.
- Build and maintain relationships with external partners and agencies to support and drive local marketing strategy, and lead end to end campaign development and reporting.
- Identify, build and maintain partnership opportunities across a variety of channels including entertainment, social media, brands, celebrities and other businesses to drive our marketing strategy and objectives.
- Work cross functionally with cross functional teams such as programming, operations, product management and content to manage marketing campaigns for new releases and editorial & community building initiatives.
- Gather, analyze data and draw relevant insights to optimize ongoing campaigns. Draft post-mortem analysis to identify critical learnings for future campaigns.
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