Job description for Marketing Communication Executive (bBeauty) at bTaskee Vietnam
Responsibilities and Duties:
- Develop and execute integrated marketing communication (IMC) campaigns to enhance brand awareness, customer engagement, and business objectives.
- Plan and implement communication campaigns across multiple channels, including social media, digital platforms, PR, influencer marketing, and offline activations.
- Create compelling campaign concepts, key messages, content direction, and communication materials tailored to different customer segments.
- Produce creative content for marketing campaigns, including campaign messaging, social media copy, video scripts, content outlines, and communication guidelines across platforms (Facebook, TikTok, Instagram, YouTube, PR, etc.).
- Collaborate closely with internal teams (Creative, Digital, Performance, CRM, Sales, and Operations) and external partners to ensure consistent and effective brand communication.
- Coordinate with KOLs, influencers, agencies, and media partners to maximize campaign visibility and engagement.
- Monitor campaign performance, analyze key metrics, and provide recommendations to improve communication effectiveness.
- Stay updated on beauty industry trends, consumer insights, social media trends, and competitor activities to generate innovative campaign ideas.
- Perform other tasks as needed to support the team or as assigned by the Manager.
Qualifications and Skills:
- Bachelor’s degree in Communications, Marketing, Journalism, Sociology, or a
- related field;
- 2–4 years of experience in brand communications, IMC, or marketing campaign management;
- Proven track record in large-scale campaigns, including end-to-end branding
- strategy development and successful execution;
- Strong creative content creation skills are a must: from concepts, storytelling,
- concise messaging to scriptwriting or long-form content structuring;
- Solid campaign mindset with creative thinking and information synthesis ability;
- Good understanding of modern media channels (social, paid, earned media...) and how to integrate them effectively;
- Excellent writing and messaging skills (both short-form and long-form content);
- Proactive, responsible, team-oriented, with strong multitasking and
- cross-functional collaboration capabilities;
- Preferably experienced in startup environments, agencies, or dynamic marketing teams;
- Have a personal laptop.
Why You'll Love Working Here:
- Professional development: Upgrade your skills and ignite your career;
- Collaborative atmosphere: Everyone works together to execute the mission;
- Team spirit: Caring for our people and bonding together are musts for us;
- Dynamic growth: Our teams are scaling up quickly as the recruiting market is booming. There’s no better time than now to come on board;
- bTaskee has a diverse, international, and supportive community culture. Our English-speaking environment lets you improve your language skills.
At bTaskee, we don’t just work – we thrive with top-notch benefits!
- Competitive Salary – Rewarded based on your experience and skills;
- KPI-Based Salary – Earn what you deserve through your contributions;
- 13th-Month Bonus – Rewarded based on both your performance and the company’s success;
- Annual Performance Review – Unlock growth opportunities every year;
- BYOD Support – Get an allowance while enjoying the flexibility of using your own laptop;
- Comprehensive Healthcare – Regular check-ups & a premium health package;
- Premium Healthcare - Exclusive top-tier health insurance for your well-being;
- SHUI Compliance – Contributions aligned with legal regulations;
- Generous Leave Policy – Enjoy 12–16 annual leave days per year;
- Celebration Perks – Special benefits for birthdays, weddings, childbirth, and more;
- Engaging Workplace – Activities & exciting team-building events;
- Advance Home Care Benefit – Get a monthly bTaskee package, freeing up your time for learning, relaxation, and self-care.
