Job description for Content Executive at Brandup Vietnam
I. DESCRIPTION:
- Plan and develop content for projects in the Healthcare, Beauty, and Cosmetics industries.
- Create content for social media, digital advertising, POSM, brochures, websites, and other communication materials.
- Execute content for both retainer accounts and integrated marketing communication (IMC) campaigns.
- Develop key messages, content pillars, and creative ideas based on client briefs, consumer insights, and brand direction.
- Work closely with the Design, Performance, and Account teams to ensure all content is aligned with the creative concept, communication objectives, and project timeline.
- Review campaign performance with the Performance Team and recommend content improvements.
- Research target audiences, competitors, industry developments, and emerging content trends.
- Edit and proofread all content to ensure accuracy, consistency, and compliance with brand guidelines.
- Handle other content-related tasks assigned by the direct manager
II. REQUIREMENTS:
- At least 1–2 years of experience as a Content Executive, Copywriter, or in a similar role; agency experience is preferred.
- Experience in producing social media content and advertising materials.
- Ability to create content across different formats, from short-form social posts and advertising copy to campaign content.
- Strong Vietnamese writing and editing skills, with the ability to adapt tone of voice to different brands, industries, and target audiences.
- Good creative thinking and the ability to turn briefs into relevant content ideas.
- Strong research and fact-checking skills, especially when handling healthcare, medical, or productrelated information.
- Good time-management skills and the ability to handle multiple tasks while meeting deadlines.
- A collaborative mindset and willingness to receive feedback and revise content.
- Familiarity with AI tools for research, ideation, and productivity enhancement is an advantage.
- A portfolio of published or completed content work is required.
- English proficiency is an advantage
III. HR POLICIES:
- Salary: 11,000,000 gross – 13,000,000 gross
- Annual leave, insurances will be following to Vietnam Law and as company's regulations.
- Periodic health check at a leading international hospital.
- Health insurance (PVI).
- Providing Macbook as a working tool during the working process.
- Exciting annual trip, team building party, monthly birthday event and team activities.
- Dynamic working environment, young colleagues, trained periodically and updated with the latest trends in Digital Marketing.
- Participate in specialized skill training and marketing course.
- Working time: Full-time (9:00 – 18:00), Monday to Friday.
- Work at 12A Floor, Long Tower 101 - 103 Nguyen Cuu Van St., Gia Dinh Ward, Ho Chi Minh City, Viet Nam.
IV. APPLICATION INFORMATION
- Cover letter + CV.
- Link Facebook, Instagram, Linkedin and others social accounts (if any).
- Portfolio
