Content Executive- Website & Email MKT

WeCopy Trade

Company prefers not to disclose

Marketing

Full-Time · On-site

Minimum Bachelor’s Degree

1 - 3 years of experience

This job post is managed by

We Copy Trade Mei Mei

Job Requirements

On-site

1 - 3 years of experience

Minimum Bachelor’s Degree

Skills

Content Writing

Content Planning

Content Strategy

Content Editing

Content Marketing

Creative Writing

Content Operations

Job Benefits

Training/Certification

Perform Bonus

Career Path

Meal Allowance

Sales Commission

THR

Work Insurance

Transport Money

Job description for Content Executive- Website & Email MKT at WeCopy Trade

Giới thiệu về WeMasterTrade

WeMasterTrade là thành viên của WeCopyTrade, hoạt động như một prop firm quốc tế, cung cấp tài khoản giao dịch mô phỏng (virtual accounts) giúp người dùng thử nghiệm và phát triển kỹ năng giao dịch.

Những giao dịch có giá trị sẽ được thuật toán của công ty sao chép sang tài khoản live, cho phép người dùng nhận phần lợi nhuận thực tế.

WeMasterTrade cam kết minh bạch – chuyên nghiệp – sáng tạo – hỗ trợ người dùng tiếp cận thị trường tài chính hiệu quả.

KEY RESPONSIBILITIES:

1. Website Content – 50%:

Create, edit, and maintain website content, including landing pages, product/service pages, blog articles, and other marketing content.
Develop content that is clear, engaging, informative, and aligned with SEO best practices.
Conduct basic keyword research and optimize website content for search visibility.
Work with the Marketing and Design teams to ensure content and visuals are consistent.
Regularly review and update website content to ensure accuracy, relevance, and consistency.
Monitor website content performance and suggest improvements based on data and user behavior.

2. Email Marketing – 30%:

Develop and write content for email campaigns, newsletters, promotional emails, and customer communications.
Create compelling email subject lines, headlines, and CTAs to improve open and click-through rates.
Segment and tailor content based on different customer groups and campaign objectives.
Coordinate with relevant teams to collect information and ensure email content is accurate and timely.
Monitor key email performance metrics such as open rate, click-through rate, conversion rate, and unsubscribe rate.
Continuously test and optimize email content, structure, and messaging.

3. Content Planning & Collaboration – 20%:

Support the development of monthly/weekly content plans for website and email channels.
Research industry trends, competitors, customer insights, and relevant topics to generate content ideas.
Work closely with Marketing, Design, Product, and other teams to develop content based on business priorities.
Maintain a consistent brand voice and tone across all content channels.
Support other content-related projects and marketing campaigns when required.

REQUIREMENTS:

1–3 years of experience in Content Writing, Copywriting, Content Marketing, Digital Marketing, or a related role.
Experience in creating and managing content for websites, landing pages, blogs, and email marketing.
Strong English writing and communication skills, with the ability to communicate and collaborate effectively with English-speaking teams and partners.
Experience in Finance, FinTech, Forex, Crypto, Trading, Investment, or other digital financial products/services is highly preferred.
Ability to research and transform Finance/FinTech/Trading-related topics into content that is clear, accurate, easy to understand, and engaging.
Experience with HubSpot is preferred, particularly in content management, email marketing, CRM, or marketing campaign execution.
Basic knowledge of SEO, keyword research, and website content optimization.
Good understanding of Email Marketing, including developing email content, subject lines, CTAs, and monitoring key metrics such as Open Rate, CTR, and Conversion Rate.
Ability to conduct research on market trends, competitors, and customer behavior to develop relevant and effective content.
Ability to work independently, manage deadlines, and collaborate effectively with Marketing, Design, Product, and other relevant teams.
Experience with CMS, Google Analytics, Google Search Console, or other SEO/Email Marketing tools is a plus.

BENEFITS

Basic Salary: 10.000.000 - 13.000.000VND/month
Work in an international FinTech environment – dynamic, professional, and creative.
Opportunities to gain in-depth knowledge of Prop Firms, finance, trading, and global marketing.
Receive training and work directly with the international Marketing team.
Weekly bubble tea.
Happy Days: Monthly company lunch.
Full benefits: Social insurance, annual leave, holiday bonuses, and other benefits according to company policy.

WORKING LOCATION:

- 45 Nguyen Quy Canh Street, Binh Trung Ward, Ho Chi Minh City.

WORKING HOURS: