Campaign Marketing Manager
Jakarta, Indonesia (Remote possible)
Job benefits
- Flexible work hours
- Remote work options
- Health and wellness benefits
- Parental/family leave
- Medical coverage
- Personal development benefits
- Team building events
Must have skills
Job description for Campaign Marketing Manager at RateS
About Us
Founded in 2019, RateS is Indonesia’s mobile-first social commerce platform. We pioneer a unique factory-to-consumer model that leverages the power of social networks for recommendation-based commerce. We source high-quality products directly from suppliers and connect them with resellers who help to sell these products to their networks and communities. We build tools and capabilities that enable anyone to start selling within minutes. These include centralized inventory, social sharing, cross-border logistics, payment collections, customer service.We are passionate about thinking big and solving complex problems, improving the lives of millions of Indonesian housewives and students - by providing them the tools to earn an additional income.
Job Description
We’re looking for a creative and driven Campaign Marketing Manager to strategize and drive our in-app campaign initiatives and sales programs.You’ll be working closely with our merchandising and marketing team to plan, strategize and execute our campaigns from start to finish, maximizing the ROI of campaigns. You should be a multi-disciplinary marketer that is able to take on many hats – from planning go-to-markets and campaigns to optimizing for in-app landing pages and more. You will be heavily involved in both marketing strategy and execution of product launches, sales campaigns, digital marketing touch points and more. As a lean Growth Marketing team, you can expect to be exposed to many different domains of Marketing and to eventually have hands-on experiences in these different areas. As the company grows, you will also have the opportunity to eventually lead and hire your own team.
Responsibilities
- Conceptualise, develop and execute marketing campaigns for our product categories and brands to maximize sales and everything related to site & promotions; product launches, creative campaigns, promotional campaigns, go-to-market plans, giveaways, etc.
- Plan and execute campaign calendar together with cross-functional key stakeholders Merchandising, Operations, Engineering
- Project manage to ensure campaign timelines, milestones and deliverables/KPIs are met in a timely manner
- Track campaign results and performance, providing campaign learnings and constantly improve campaign execution based on these learnings
- Set day-to-day promotional in-app feature settings including but not limited to Landing pages, Campaign pages, Banners, and Notifications
- Optimize in-app marketing channels and landing pages with Product team to drive conversion and sales
- Conduct research and competitor analysis to understand and monitor evolving user needs and business opportunities
- Drive continual process improvement and workflow optimization of the team
- Work with our in-house creative team to develop creative digital assets for our in-app marketing channels (banners, campaign pages, landing pages, pop-up modals, etc.)
Who You Are
- Creative, Passionate and a Go-getter; willing to get your hands dirty
- Independent, resourceful, high initiative and self-driven person
- Have a strong drive for self-improvement, willingness to learn new things, and have an open mind to accept critique
- Highly organized and possess an attention to detail
- A team player; willing to step out of your comfort zone and core responsibilities to get things done
- Flexible, Adaptable and comfortable with ambiguity
- Proven leadership capabilities, driven, resilient, reliable and more importantly, someone who enjoys working in a fast-paced environment
- Possess analytical and strong business acumen
Requirements
- 3+ years of relevant working experience (Merchandising, E-commerce, Marketing, Project Management, etc.)
- Fluent in English
Good to Have
- Experience in tech-related startups
- Experience with e-commerce marketplace platforms
About the company
Founded in 2019, RateS is Indonesia’s mobile-first social commerce platform. We pioneer a unique factory-to-consumer model that leverages the power of social networks for recommendation-based commerce. We source high-quality products directly from suppliers and connect them with resellers who help to sell these products to their networks and communities. We build tools and capabilities that enable anyone to start selling within minutes. These include centralized inventory, social sharing, cross-border logistics, payment collections, customer service.
We are passionate about thinking big and solving complex problems, improving the lives of millions of Indonesian housewives and students - by providing them the tools to earn an additional income.
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