Job description for ASSISTANT BRAND MANAGER at CÔNG TY TNHH THƯƠNG MẠI DỊCH VỤ TRENDY BEAUTY COSMETICS
RESPONSIBILITIES:
1/ Brand & Campaign Execution:
- Support the Brand Manager in developing and executing brand strategies
- Coordinate campaigns, monitor timelines, budgets, and deliverables.
- Draft and review content (social, digital, packaging, POSM), ensure brand message is consistent.
- Cross-functional collaboration (designers, content, booking, vendors, performances)
2/ Market & Consumer Research:
- Support brand manager with market analysis, competitor tracking.
- Gather consumer insights via surveys, social listening, and reports.
- Customer insights and beauty market trends
3/ Performance Tracking:
- Track KPIs/OKR: sales uplift, brand awareness, engagement.
- Consolidate reports and share learnings with BM.
4/ Collaborate closely with E-commerce and Livestream teams to:
- Optimize campaign performance and sales conversion
- Align brand messaging with sales activities on platforms (e.g. TikTok Shop, Shopee)
REQUIREMENTS:
- 2–3 years of experience in:
- Brand / Marketing / FMCG / Beauty industry
- Strong understanding of:
- Brand building
- E-commerce and social commerce ecosystems are a plus
- Skills:
- Basic data analysis (Excel, campaign & sales reporting)
- Strong communication & briefing skills with cross-functional teams
- Good aesthetic sense (visual direction, content taste, trend awareness)
- Preferred:
- Experience in cosmetics / skincare / beauty retail
- Familiarity with TikTok, Shopee, livestream selling
- Basic knowledge of cosmetic products (ingredients, USP, positioning) is a plus
- Able to use English at a working proficiency level (reading/writing for work, communication)
BENEFITS
- Competitive salary (based on experience)
- 13th-month salary, holiday bonuses, birthday bonuses.
- Flexible, dynamic, and creative work schedule with opportunities to contribute architectural ideas.
- Regular company parties and team-building activities.
- Immerse yourself in the world of beauty: stay updated and try the latest Trendy Beauty products.
- A youthful environment with many opportunities for hands-on experience and direct learning from industry experts.
- Participate in workshops on cosmetics, design, and marketing to enhance your skills.
