Job Requirements
Job benefits
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Flexible work hours
Productivity curve is not something steady and consistent as it depends on each person's unique traits and preferences. At our company, as long as your team is in sync and your goal is hit, you can flexibly decide when you want to work.
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Remote work options
Thanks to technology, we no longer have to be physically present at the office to be productive. Joining our company allows you to work anywhere without place-constraint.
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Free food & beverages
Avoid wasting time and energy to buy food at the restaurant or hawker center by yourself. We'll provide the best food for you and your team. Make better use of your valuable time to rest, bond, and do other things that matter to you.
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Medical insurance
To ensure your health and wellbeing, you have various medical plans to choose from depending on your situation and unique needs. From partial up to full medical coverage, we got you covered.
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Skills
Job description for App 數位行銷專員/資深專員/專案副理 - 行動變現及用戶獲取 at Cyberlink
- 負責訊連科技旗下App產品營運,包含威力導演PowerDirector、相片大師PhotoDirector等,協助執行行動變現與用戶獲取,致力於提升全球市場App用戶數及變現收入。
- 大量創意發想,仰賴團隊合作執行專案,並以視覺化進行數據分析、成效追蹤等。
- 搭配市場潛力、規模、競品分析,從產品定位、訂價、目標族群、市場競爭性等提出產品策略規劃。
- 接觸各方面App的用戶獲取手段,包含自然流量如App Store Optimization (ASO) & Search Engine Optimization (SEO),以及數位廣告投放,包含Google、Apple、Facebook等,並定期與Google、Apple等廣告平台窗口溝通合作及策略發想。
- 執行用戶行為流程分析,了解用戶相貌,並從用戶留存率、功能使用率、購買轉換率..等等,提出優化改善建議。