Product Growth
Ho Chi Minh City, Vietnam
Software Engineering
全職
發佈 2 年前更新 1 年前
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工作內容
Position Purpose:
Be responsible for marketing communications of product features and value, building marketing campaigns to connect with and retain customer to optimize customer experience strategy.
Responsibilities:
- Conduct industry research and market analysis – be an expert on our customer, who they are, how they buy and their buying criteria.
- Keep abreast of competitive landscape and industry trends.
- Plan and execute customer interviews and surveys, A/B testing and usability testing.
- Build product positioning strategy tailored to product value and customer experience journeys and messaging that resonate with our target customer personas.
- Develop analysis for marketing campaigns and strategy planning.
- Collaborate with Marketing team to develop and execute strategic marketing plan for product launching and releases.
- Execute sales training and prepare external collateral to support sales channels.
Requirements:
- Knowledge and understanding in one of the following fields: E-commerce, CRM, Loyalty, Adstech, Marketing concept.
- At least 1 year of professional work experience as a Product Marketing / Growth Hacker.
- Strong problem-solving and time management skills.
- Detail-oriented and multitasking.
- Great team collaborator and eager to share knowledge.
- Highly accountable and have a passion for working in the field.
必備技能
關於公司
HARAVAN - Everything you need to selling everywhere
HARAVAN was established in March 2014 as a SaaS company, providing breakthrough One-Stop SaaS Commerce Platform for SMEs, e-commerce merchants, retailers, and shops to start, run, and grow their business online and offline. HARAVAN is now serving 50,000+ businesses including top brands such as Vinamilk, AEON, THEFACESHOP, L'Oréal, Juno, Bitis’s, Thien Long, Kềm Nghĩa...
HARAVAN is the technology company in the SeedCom group, providing technology solutions for its members such as GHN, The Coffee House, Cầu Đất Farm, Juno, Eva De Eva, HNOSS, KingFood…
HARAVAN is the first Vietnam commerce solution provider was chosen by Google to join the Google Launchpad Accelerator program at Google headquarter. And the first Vietnam partner as a business solution provider for the Facebook Messenger platform.
We MAKE COMMERCE BETTER by giving the true value for merchants, businesses, startups, and our partners.
