Influenxio 圈圈科技有限公司 Growth Marketing Manager 工作職責
- Create, manage and experiment with new user acquisition campaigns to achieve planned targets.
- Manage forecasting, budgeting, and analyze the campaign performance to improve productivity and efficiency
- Work with internal and external stakeholders on creative development, tracking, and measurement to grow sales
- Drive test and target initiatives to determine which is the most effective marketing creative/offers/layouts that will boost the performance of channels and customer experience
- Measure and analyze the impact of digital initiatives on various KPIs, including channel growth, impressions, engagements, referral traffic, and conversions
- Be the subject matter expert on the campaigns - sharing your learning’s and expertise across the business
- Bachelor’s degree required
- Minimum 3 years digital marketing experience （SEO, SEM）required
- Excellent knowledge of tools such as Google Adwords, Google Analytics, Tag Manager
- Solid project management skills: ability to lead and collaborate with cross-functional partners, prioritize high-impact activities, and keep complex projects moving forward.
- Result-oriented, and self-motivated with good communication, interpersonal, problem-solving skills, and strong sense of responsibility
- Comfortable working in a fast-paced corporate environment
- Excellent verbal/written communicator (English and Chinese) and creative thinker, with an ability to use both data and intuition to make recommendations and decisions