Growth Manager (User Acquisition Manager)

Công ty Cổ phần Gamee

Hà Nội, Vietnam

USD2,000 - 4,000/month

Marketing

全職

1 - 3 years of experience

Công ty Cổ phần Gamee Growth Manager (User Acquisition Manager) 工作職責

I. RESPONSIBILITIES
Design and execute a comprehensive, blockchain-specific marketing plan to launch our decentralized gaming platform worldwide
Manage PR and Communications with the media and Starbots’ community in Korea
Develop and execute the vision and strategy to achieve Starbots’ business targets through customer-focused and data-driven marketing campaigns across all performance channels, including search, display, social, video, sponsored content, affiliate, and others
Design brand positioning and messaging strategy across channels to drive market awareness, customer acquisition, and loyalty
Identify value proposition, product positioning, and key messages, write creative briefs to ensure we produce best in class creative, which is consistent across all channels and resonates with consumers
Build and deploy grassroots marketing programs to drive creators and players to our service
Partner with your peers in Product Management, Community Management and Developer Relations to drive adoption, engagement and revenues
Work with Community Management and Creator Relations to create and manage global events to drive new audience and increase engagement across the platform
Create and direct market, competitive and user research
Drive and optimize our SEO strategy to reach the most relevant audience at the best time to grow our audience
Analyze the performance of all marketing programs (including ad spend) to identify the best opportunities for optimization, and regularly iterate to maximize performance
Work with finance to plan and maintain marketing & advertising budget that prioritizes low-spend/high-impact campaigns
II. REQUIREMENTS
2+ years of full-stack marketing and senior leadership experience with business to consumer marketing, ideally in gaming and/or technology products, and strong consumer brand sensibilities
Passionate about gaming and crypto. You have already bought into NFTs and are familiar with the concept.
Experience in the Blockchain space, in CryptoCurrency and Decentralized Apps (dApps)
Experience with B2B tech marketing a plus
Experience launching new AAA games or marketplace platforms to the public
Best-in-class brand builder and storyteller; proven success crafting brands from the ground up and a track record of building brand engagement and generating business growth
History of launching successful campaigns using components of guerrilla, grassroots, and viral marketing
Experience building reporting dashboards and synthesizing complex data points and KPIs to generate easy to understand executive reports
You have excellent spoken and written communication skills, allowing you to deliver complex information clearly to your colleagues and through marketing material
Demonstrated effective leadership - people management experience is important
BA/BS degree in Business, Marketing, Engineering or a related field
III. INFORMATION
Location: Room 401-402, No. 23 Duy Tan, Dich Vong Hau, Cau Giay, Hanoi.
Time: 09h00 - 18h00 from Monday to Friday.
IV. BENEFITS
Salary: 2000 - 4000$/month + Bonus. Free parking ticket.
Vacation with full salary 12 days/year.
Allowance for lunch and breakfast .Free soft drinks,...
Provide full equipment to serve the work
Year-end bonus (13th, 14th, ...) according to the company's revenue and many other attractive bonus forms (Bonus for ideas, excellent employees, project bonus, birthday bonus, ...)
Culture that allows to maximize the ability and creativity of employees
Enjoy all social insurance and health insurance regimes according to state regulations and annual medical examinations.
Monthly team building, annual travel at home or abroad.