PT Multifortuna Sinardelta E-Commerce Manager 工作職責
- Set up the annual, monthly, weekly and daily sales target for all e-commerce platform.
- Devising strategies to drive online traffic to the website and make purchases.
- Tracking conversion rates and making improvements to the website.
- Developing, managing and monitoring digital marketing campaigns including mobile marketing
- Utilising a range of techniques including paid search, SEO and PPC.
- Overseeing the social media strategy for the company.
- Managing online brand and product campaigns to raise brand awareness.
- Managing the redesign of the company website.
- Improving the usability, design, content and conversion of the company website
- Responsibility for planning and budgetary control of all digital marketing
- Evaluating customer research, market conditions and competitor data.
- Review new technologies and keep the company at the forefront of developments in digital marketing.
- Candidate must possess at least Bachelore Degree in Marketing, Computer science, E-Commerce From TOP University or related.
- 5 years experience in e-commerce business, focusing on consumer goods with delivery services and supply chain management expertise as well as in depth knowledge on digital marketing both paid and non paid channel such as: SEO, SEM, social media, affiliate marketing, display marketing, online data analytics
- Solid knowledge for both business aspect (business idea, defining goal, business strategy, KPI, measurement, ROI) and technical aspect (product design, product development, maintenance). Own tactical initiatives, planning & execution of digital marketing & communication programs to support the business growth.
- Able to develop, adapt & execute multi-platform social media strategies including but not limited to managing communities, editorial calendars, website developments, measuring digital footprint, building & maintaining blogger/community relationships, plan & execute effective campaigns to build industrial recognition, participation & followings in digital & social media platforms.
- Experienced on various market niche: startup, online travel agency, digital agency, ecommerce, B2C, C2C and content provider.