Pt. Abhitech Matra Indah Digital Marketing Specialist 工作職責
- Strategize and analyse company digital marketing initiatives.
- Plan, develop and deliver digital marketing campaigns through digital media (website, social media, email blast, etc.) to achieve company marketing objectives.
- Performing promotion and Ads through Google Ads, PPC, Social Media (IG/Facebook/etc), Email Marketing & Other Channel, both paid and organics.
- Implement website, SEO/SEM, email blast and social media advertising campaigns with news content.
- Make sure all digital advertising run well according to deadline and target.
- Managing Website Design, Contents and Visitor behaviour.
- Conducting research (identify customer, competitor, and trends) and identify potential opportunities for keyword advertising.
- Social media management: account optimizations, weekly data report analytics, competitive analysis, monitoring for brand reputation analysis (reach, share of voice, sentiment analysis)
- Generate, publish, and share content to improve customer engagement.
- Community engagement and management.
- Content Strategy – plan, develop and create contents to execute digital marketing campaigns.
- Evaluate approaches and strategies to improve customer engagement.
- Create digital advertising report and competitive’ analysis
- Undertake continuous analysis of competitive environment and consumers trends ensuring that insight is reflected with the strategy and delivery of campaigns.
- Run project from start to finish, working independently at times.
- Minimum bachelor’s degree from a reputable university in Marketing, Art/Design/Creative Multimedia or equivalent
- At least 3 years working experience in Creative/Media Planning functions, Digital Marketing, or in related field is required for this position.
- Excellent knowledge in major social media platform, Google Ads, and SEO.
- Up to date on latest digital marketing trends and customer behaviour.
- Has a good knowledge and expert about digital advertising
- Creative and very passionate in digital advertising
- Fast learner and able to work in a tight deadline
- Proficient in English, both written and spoken