Sr SEO Specialist
Skills
Job description for Sr SEO Specialist at Havas Group Indonesia
Responsibilities :
- Plan, develop and implement our SEO strategy
- Work towards organic search optimization and ROI maximization
- Regularly perform thorough keywords research
- Identify key SEO KPIs
- Monitor redirects, click rate, bounce rate, and other KPIs
- Prepare and present reports regularly
- Identify our buyer persona to target identified audiences better
- Identify problems and deficiencies and implement solutions promptly
- Suggest improvements in process and productivity optimization
- Collaborate with web developers and marketing team
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords
- Perform ongoing keyword discovery, expansion, and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links and keywords
- Develop and implement link building strategy
- Execute tests, collect and analyze data and results, and identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Stay up to date with the latest SEO and digital marketing latest trends and best practices
Qualifications:
- Min 2 years of experience as SEO Specialist or similar role
- Experience in planning and implementing a successful SEO strategy
- Proven success in SEO
- Experience in web analytics (In-depth experience with website analytics tools), marketing, and business development
- Solid understanding of performance marketing, conversion, and online customer acquisition
- Understanding Server-Side Rendering (SSR) Vs Client-Side Rendering (CSR)
- Experience with A/B and multivariate experiments
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Knowledge of ranking factors and search engine algorithms
- Have a good network with bloggers or article writers to form articles on the product
- Able to read data and present them in a simple form to other stakeholders
- In-depth knowledge of research principles and methods and experience in analyzing data
- Sense of ownership and pride in your performance and its impact on the company’s success
- Critical thinker and problem-solving skills
- Team player
- Good time-management skills
- Outstanding interpersonal and communication skills
- Up-to-date with the latest trends and best practices in SEO
About the company
Office address
Menara Sentraya, 11th floor Jalan Iskandarsyah Raya No.1A Jakarta 12160 Indonesia
