· Strategically planning & executing SEO Campaigns (including doing keyword research and copywriting).
· Monitor and fix any SEO technical debts.
· Monitor SEO performance with key metrics.
· Monitor website health & performance.
· Monitor and report progress of agreed SEO KPIs.
· Research the relevant market for new growth opportunities.
· Monitor the competition and provide actionable insights.
· Recommend changes to website architecture, content, linking & other factors to improve SEO & SEM rankings
· Develop & implement internal & external link building strategy digital
· Minimum of 2 years of relevant experience
· In-depth knowledge and experience working with web analytics, SEM & SEO tools (i.e Google Analytics, Search Console, SEMRush, Screaming Frog etc.)
· Experience in managing onsite & offsite SEO tasks is required.
· Previous experience in managing marketing or UA campaigns, preferably in Apps, Web or e-commerce platform is a plus.
· Good understanding of ranking factors and search engine algorithms.
· Following the latest trends and best practices in SEM, SEO and Google landscape.
· Basic understanding of HTML, CSS or JavaScript is a plus.