1. Duties and Responsibilities:
– Develop content strategy, content plan, content calendar and execute detail content from creative ideas for appointed digital campaigns;
– Work with Strategy team to make proposals and pitch
– Work with Account team in order to consult clients and generate ideas that fit client’s objective
– Work directly with Art team to create materials for campaigns including content for print, digital, social, activation, TVC, website etc. following the creative idea and strategy
– Liaise with content writers to ensure brand consistency
– Manage content distribution to online channels and social media platforms to increase web traffic
– Develop an editorial calendar and ensure content team is on board
– Use content management systems to analyze website traffic and users engagement metrics
– Analyze and report performance of content during campaigns and initiatives to extend current strategies, identifying growth opportunities & optimizations;
2. Required Skills/Experiences/Qualifications:
– 3rd or last year in Marketing, Journalism, Public Relation or related field in university
– Professional skills, especially writing skill, in both English & Vietnamese
– Have knowledge of Branding, Communications, Human Psychology, Technical Writing
– Passionate about writing
– Creative and have an art sense;
– Careful and detail-oriented
– Ability to work independently as well as be a team player
– Monthly net salary: 2.000.000 VNĐ
– Dynamic, professional and friendly environment.
– Exciting annual trip, team building party, monthly birthday event and team activities
– Good occasion to explore the new digital market trends.
– Good chance to learn and work with the best advanced advertising technology platforms.