Marketing Executive
Confidential Company
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Skills
Job description for Marketing Executive:
Our client is a global financial company that offers the best possible technology and liquidity services. They are currently looking for a passionate Marketing Executive.
Main job responsibilities:
- Planning, implementing and managing a wide range of marketing campaigns to support the business development objectives.
- Drive marketing strategy and execute campaigns to support client-facing teams in winning more work and nurturing existing leads.
- Supporting the delivery of the multi-channel marketing & communications globally including events / webinars, thought leadership, on/offline campaign management, digital marketing (including LinkedIn and website management) and PR.
- Aligning the planning and strategy of marketing and business development with the campaign and projects success.
- Developing content for online and offline channels to help promote a wide range of programmes.
Day to day activities will include:
- Be a main point of communication for the business and the team.
- Management of internal and external stakeholder relationships globally.
- End to end campaign management, both on/offline.
- Daily SEO and SEM analyzing，mining through data analytics and optimize related search engine strategies.
- Analyze business competitors on/offline marketing strategy compare to own strategy and optimize.
- Presentation delivery and content marketing. Including but not limited to the company LinkedIn, Instagram, Facebook, YouTube and managing website content.
- Communicate and collaborate with sales department, develop marketing campaign plan according to sales department needs and feedback.
Must-have requirements for Marketing Executive:
- Financial services experience is essential.
- Experience in the financial industry / trading at least 4 years .
- Graduating from a Bachelor of Business, Communication, Marketing or related degree , Master degree would be a plus.
- Marketing or business development experience operating within a regulated or matrix environment.
- Experienced in a multi-channel marketing environment.
- You will be commercially focused and hungry with drive and determination.
- Strong process management skills.
- Strong understanding of using Instagram, LinkedIn and other social media platforms.
- You will have excellent written communication skills including immaculate spelling and grammar.
- Confident in presenting and communicating at all levels.
- Strong academic background.
- Good communication skills and willingness to cooperate with colleagues and customers from different backgrounds and countries, may need business trips regularly.
