Job Requirements
5 - 10 years of experience
Skills
Job description for Marketing Manager at Toffs Technologies Pte Ltd
About TOFFs Technologies
At TOFFs, we provide solutions designed around the way you do business on the Internet – instantly adapting to Internet conditions and optimising the online experience for your customers to ensure optimal performance and secured transactions for your Internet applications. We are headquartered in Singapore and operate a highly distributed advanced web performance, mobile performance, cloud security and media delivery solutions in Asia. Learn more at www.toffstech.com.
Responsibilities:
- Working with the executive team, such as the marketing director or managing director, to set the marketing strategy for the business.
- Hiring and managing the performance of a more junior marketing team that includes demand generation as well as creative staff.
- Researching and analysing market trends and competitors.
- Overseeing 360 marketing & PR campaigns.
- Tracking effectiveness of marketing campaigns and reporting findings to the executive team.
- Writing and delivering content and social media plans.
- Looking after the budget of the marketing department and making sure the budget spend is delivering a return on investment.
- Managing the design and production of promotional materials, such as websites and brochures.
- Overseeing the company’s attendance at events, such as trade shows and conferences
Requirements:
- Degree in Business or Marketing
- Passion for marketing environment and trend with at least 5 years of marketing management experience
- Knowledge and experience with Chinese digital marketing ecosystem and social media
- Experience in creating and managing advertising campaigns, like social media, email, marketing database, SEO and so on
- Experience in B2B demand generation, working with a CRM.
- Resourceful, analytical and a good team player
- Demonstrated success in attaining revenue and business targets
- Proficient in English, Mandarin is a plus (to create digital content for Mandarin-speaking audience)
- Having worked in a B2B environment is a bonus