Job description for Marketing Intern at The Barkery Singapore Pte Ltd
JWe're Hiring: Marketing Intern (Full-Time, 3 Months)
Location: 651 Geylang Road, Singapore 389151
Start Date: Flexible (We’ll work around your academic schedule)
At SG Barkery, we bake treats—but we’re building a brand that stands for trust, transparency, and tail wags. Since 2012, we’ve handcrafted all-natural, human-grade dog treats that pet parents feel great about. As we scale, we’re investing in marketing that’s not just clever—but deeply aligned with our mission and values.
We’re looking for a sharp, driven intern who’s ready to get hands-on with real business challenges in marketing, storytelling, and brand building.
The Role: Marketing Intern
As our Marketing Intern, you won’t just “help out”—you’ll lead experiments, own insights, and shape how we grow. You’ll work closely with our fractional CFO/COO (ex-McKinsey) to test, analyze, and improve how we reach and engage our community.
What You’ll Do:
Plan and execute marketing experiments across social media, email, and digital campaigns
Analyze campaign data to optimize results and uncover what drives engagement and sales
Build and maintain structured marketing calendars for new product launches, events, and promotions
Contribute to community-building efforts, like storytelling, loyalty content, and user-generated campaigns
Develop repeatable playbooks for key processes (e.g., campaign launches, content workflows)
Conduct competitive and trend analysis to support brand positioning and innovation
Collaborate directly with our CFO/COO to shape data-driven marketing strategies
What We’re Looking For
We’re looking for a business-minded student with strong creative instincts and a drive to learn through doing.
You should be:
A student in business, marketing, communications, or a related field
Strategic in your thinking and structured in your execution
A natural problem-solver who’s self-driven and comfortable working independently
Comfortable with tools like Excel, Canva, or social media platforms
Curious, analytical, and able to turn insights into action
A great communicator with a sharp eye for detail
Aligned with our values—especially community care, joyful service, and love for dogs
Internship Details
Type: Full-time (flexible schedule for students)
Duration: 3 months
Compensation: Paid internship
Location: Barkery Retail Store, 326 Joo Chiat Rd
Reporting to: Sarah Alphonso, Fractional CFO/COO/CTO
Future Opportunities: Strong performers may be considered for a full-time offer
Why Join SG Barkery?
Learn from experienced operators and brand builders (including ex-McKinsey consultant)
Make a real impact in how a beloved local brand grows
Gain mentorship, ownership, and real-world experience from day one
Be part of a team that genuinely cares—for pets, for people, and for doing great work
How to Apply
Send your resume and a short note on why this internship excites you to [insert email or application link here] with the subject line: “Marketing Intern Application – [Your Name]”.
