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Marketing Executive

This job post is managed by

WT
Wan Ting Loh

Job Requirements

Hybrid
1 - 3 years of experience
Minimum Bachelor’s Degree

Job description for Marketing Executive at Thai Banana Club Pte Ltd

Marketing Executive / Senior Marketing Executive

Salary: S$3,200 – S$3,800/month

Location: Singapore

Employment Type: Full-Time

Are you passionate about Thai food, culture, lifestyle and creative storytelling?

We’re looking for a Marketing Communications & Social Media Executive to join our growing team and manage the creative content, marketing campaigns and social media presence of our portfolio of Thai F&B brands and Thai Supermarket.

If you enjoy creating engaging content, bringing fresh ideas to life and working with different brands, we’d love to have you on board!

What You’ll Be Doing:

Social Media & Content Creation

* Manage social media platforms, including Instagram, TikTok and Facebook, across multiple brands.

* Plan content calendars and create engaging posts, Reels, TikToks and other digital content.

* Handle photography, videography, editing and copywriting.

* Develop creative storytelling concepts that showcase Thai food, products and culture.

Marketing & Creative Campaigns

* Plan and execute marketing campaigns, promotions, product launches and brand activations.

* Contribute creative direction, campaign concepts and visual ideas.

* Coordinate marketing collaterals, digital content and in-store promotional materials.

* Work closely with internal teams and external creative partners.

PR, Influencers & Brand Collaborations

* Coordinate media outreach, influencer engagements, KOL partnerships and product seeding.

* Explore creative collaborations with F&B, lifestyle and retail brands.

* Assist in organising events, media tastings, pop-ups and brand activations.

* Build relationships with external partners, communities and media representatives.

Marketing Performance

* Monitor social media growth, engagement and campaign performance.

* Analyse marketing results and identify opportunities to improve brand awareness and sales.

* Stay updated on social media, F&B and consumer trends.

What We’re Looking For

* Diploma or Degree in Marketing, Communications, Business, Media or a related discipline.

* Minimum 3 years of relevant marketing, social media or content creation experience.

* Preferred industry experience: F&B, FMCG or e-commerce.

* Strong creative eye with hands-on photography, videography and editing experience.

* Proficient in Canva, CapCut, Adobe Creative Suite or similar tools.

* Good understanding of social media trends, brand storytelling and digital marketing.

* Strong communication, copywriting and project management skills.

* Commercially aware, organised and comfortable managing multiple brands and projects.

* Proactive, resourceful and capable of working independently.

* Genuine interest in Thai culture, food, lifestyle and consumer products.

* Thai language proficiency is a bonus but not required.

Working Conditions

* Primarily hybrid working- office-based, with regular visits to our F&B and retail outlets.

* Occasional after-hours, weekend or public holiday work for events, content shoots and marketing activations.

Apply Now

If you’re someone who loves creating content, exploring fresh marketing ideas and bringing brands to life, we’d love to hear from you!

Please submit your CV and portfolio of past marketing or creative work.

Salary: S$3,200 – S$3,800/month

Interview process

About the company
Thai Banana Club Pte Ltd
Food & Beverages
11 - 50 employees
Office address

12 Kallang Ave, Singapore 339511, Singapore

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Marketing Executive