Job description for Inbound Marketing Consultant at clickTRUE Pte Ltd
Seeking Full-Time position.
Singaporean PReferred.
About clickTRUE
Job Title: Inbound Marketing Consultant
About the Job: We are looking for an energetic, well-spoken Inbound Marketing Consultant to join our team. You will engage with clients to understand their needs, clarify on their marketing goals, and work with the team to prepare and present marketing proposals. The ideal candidate will demonstrate a strong determination to excel in the dynamic online marketing space and possess the following key skills and abilities:
Key Responsibilities:
1. Client Communication:
- Being open minded and tactful in handling clients communication politely and professionally
- To understand and manage client’s needs and ensure execution stays aligned with strategy and on scope/time
- To confidently manage and communicate with client, and coordinate with team members independently to ensure successful delivery of campaign's scope, expectations and timeline, with minimal team lead's involvement
2. Digital Marketing:
- Develop effective campaign strategies for service workstreams under each project
- Develop effective content strategies for various stages of the buyer’s journey
- Use tools like HubSpot and Looker Studio to extract and input data into report templates
- Analyse data and work out actionable insights to identify opportunities for optimisation and growth, meeting clients' goals
3. Managing Campaigns:
- Execute tasks and develop specific workstream plans with minimal errors, ensuring high-quality output
- Audit ad copies, EDMs, and web pages to enhance conversion rates
- Manage media plans to maximise results and hit targets on the various Ad Networks (Google, Facebook, Yahoo, Bing, YouTube, etc.)
- Plan out media campaigns based on best practice for Ad Networks such as Google, Facebook, LinkedIn and YouTube
- Implement and optimise marketing campaigns across different ad tactics, such as paid media advertising and email marketing
- Achieve Gross Profit (GP) under management targets by ensuring campaign success and securing renewals
You will love this job if...
- You enjoy talking to people and have a innate sense of curiosity
- You spend most of your free hours online and are itching to continue doing that while working;
- You have just obtained a tertiary education and want to apply your knowledge in the area of digital marketing (nevermind that you have specialised in something totally unrelated...marine biology perhaps?);
- You get irritated with the state of some websites and the copies on some advertisements and you would want to make the world a better place by helping clients use the digital medium better;
- You write and speak well and you do generally get along ok with people (a balance between a total recluse and an incorrigible social butterfly);
- You are meticulous and have an eye for detall and you are able to spot the error in this sentence;
- You get imbued with energy working independently while taking comfort that your team-mates are there for you;
- You are an inner geek at heart and would jump at the chance to dissect data and explain statistics to a client;
- You are obsessed with making things better no matter how minute and like coming up with the next how-to guide;
- You can multitask without breaking much of a sweat (assessed when you can keep focus and a smile while having clients, team-mates and managers asking for stuff to be done at the same time);
- You have good time-management ability;
- You want to be always learning and evolving in your chosen profession; and
- You want and can make a significant contribution to the organisation you join.
Extra points when we assess your application
- You are a marketer, with 3 to 5 years of experience, who embraces technology.
- You have some experience in client servicing work or equivalent.
- You have some flair in writing or creating content.
- You write, track and monetise your own blog or online property.
- You can demonstrate that you are the right fit for this job in your CV.
Must have skills
- Good Communication Skills (both writing and orally)
- Project Management
- Savvy with digital tools
Nice to have skills
- Digital Strategy
- Facebook Ads
- Google Ads
- Hubspot
- CRM
- Content Strategy
- Marketing Strategy
What we offer
- A conducive environment to learn, work and grow (we have an extensive curriculum for you to pick up the skills you need - all online and sponsored).
- Team-mates for you to get support and for your lunch outings.
- An organisation that is immersed in all things online.
- Constant challenges and opportunities to prove yourself.
- No politics. Open communication.
- Flexible work hours
- Competitive salary
- Health & wellness benefits, medical coverage, parental/family leave, personal development benefits.
Please note that only shortlisted candidates will be contacted.
