Job description for Global TikTok Commerce Lead at outer ape pte ltd
# Global TikTok Commerce Lead
Location: Remote (Indonesia / Malaysia Preferred)
Company: Outer Ape Pte Ltd (Singapore)
### About Us
We are a Singapore-based consumer brand group building brands for the global market.
Our portfolio includes:
* Outer Ape – Outdoor lifestyle brand
* HARROMAN – Men's grooming brand
* Kwan Yee Gor – Leading men's grooming brand from China with 5,000+ retail locations
Our brands are sold across Singapore, Malaysia, Indonesia, the United States and China.
We believe TikTok Shop and Creator Commerce are reshaping the future of consumer brands, and we are looking for a growth-driven leader to help us scale globally.
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### Who We Are Looking For
We are not looking for a traditional marketing executive.
We are looking for someone who wants to build brands, drive growth, and eventually lead regional business operations.
If you are passionate about TikTok Shop, creator commerce, affiliate marketing, and scaling consumer brands, we want to hear from you.
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### Key Responsibilities
#### TikTok Shop Growth
* Develop and execute TikTok Shop growth strategies across multiple markets
* Monitor sales performance and identify growth opportunities
* Optimize product listings, promotions, and campaign performance
#### Creator & Affiliate Program
* Build and manage creator partnerships
* Recruit and onboard affiliates
* Develop scalable influencer marketing systems
* Build long-term relationships with agencies and creators
#### Global Expansion
* Support market launches across Southeast Asia and other international markets
* Work closely with local partners and agencies
* Help establish growth playbooks that can be replicated across countries
#### Data & Performance
* Analyze traffic, conversion, GMV, and ROI
* Prepare weekly growth reports
* Identify winning products and successful campaign models
#### SOP & Team Building
* Build scalable systems and processes
* Create influencer outreach SOPs
* Develop affiliate management frameworks
* Support future team hiring and training
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### Requirements
* Minimum 2 years experience in TikTok Shop, Affiliate Marketing, Influencer Marketing, or E-commerce
* Proven experience managing creators or affiliate programs
* Strong understanding of TikTok ecosystem
* Data-driven and growth-oriented mindset
* Fluent in English
* Highly organized and self-motivated
* Comfortable working in a startup environment
Preferred:
* Experience in beauty, personal care, FMCG, outdoor, or lifestyle brands
* Experience in Southeast Asian markets
* Experience scaling products through creator commerce
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### What Success Looks Like
Within the first 6 months:
* Build a creator database across key markets
* Recruit 200+ active creators
* Establish affiliate and influencer SOPs
* Increase TikTok Shop GMV across multiple brands
* Build a repeatable growth system that can scale internationally
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### Why Join Us
* Work directly with the founder
* Build brands across multiple countries
* Opportunity to grow into a regional leadership role
* High ownership and decision-making authority
* Performance-based bonus and long-term incentive opportunities
This is an opportunity to help build the next generation of consumer brands from Southeast Asia to the world.
