E-Commerce Marketing Lead Specialist (Shopify)
Company prefers not to disclose
Full-Time · On-site
3 - 5 years of experience
This job was closed
Job Requirements
On-site
3 - 5 years of experience
Minimum Associate Degree
This job post is managed by
Skills
Job description for E-Commerce Marketing Lead Specialist (Shopify) at Truegenics Pte Ltd
Mission of the role: The E-commerce marketing lead is responsible for the management & optimization of our e-commerce/shopify websites. He/She must be able to conduct data analysis to generate data-driven market insights, to then work with various teams to implement and increase both revenue & profitability of the shopify websites.
Job Duties and Responsibilities:
- Oversee and directly manage all e-commerce/shopify websites and its online activity in order to generate sales and acquire traffic. This includes but not limited to, daily maintenance, campaign execution, and price updates.
- Prepare and create product listings on the Shopify platform. Ensure functionality on a daily basis by doing website checks.
- Develop and implement ecommerce strategy which may include, content marketing, email marketing campaigns, management of subscriber lists etc.
- Produce weekly, monthly, quarterly, and yearly reporting on key e-commerce KPIs (sales, conversion rate, traffic, etc.) including forecasting, profit/loss, and useful market insights to the leadership team.
- Work closely with various internal stakeholders to plan and optimize our existing e-commerce brands exposure, quality and performance.
- Serve as the primary liaison between our company and the external agency tasked with developing our e-commerce portals. Ensure that project timelines, budget constraints and quality standards are met.
- Analyze past campaigns in order to improve marketing effectiveness and ROI.
- Identify and evaluate new marketing opportunities to increase direct internet traffic as well as monitoring the online presence as well as online marketing activities of immediate competitors.
- Conduct market research and stay up to date with the latest E-commerce trends/marketing strategies and execution in order to increase online sales
Requirements:
- Degree In Business, Marketing, or other relevant fields
- Minimum of 3 years of relevant work experience in E-Commerce with at least 1-2 years of experience handling Shopify
- Experience with email marketing strategies and tools, would be an added advantage
- Familiarity with Shopify platform, E-commerce usability and its framework
- High degree of business acumen with experience analysing data
- Excellent project management skills, with the ability to manage multiple competing priorities in a fast-paced environment
- Self-starter and able to work effectively independently
- Attention to detail
About the company
Truegenics Pte Ltd is a personal care Vitamin, Mineral, and Supplement (VMS) company that specializes in Direct Response marketing. We sell our own brand of health supplements to a global audience and strive to add more life into their days. We believe that even the smallest action can define one’s destiny, and are committed to the creation of products that enhance the lives of our consumers.
Why join us?
At Truegenics, we strive to create value and make a positive difference in the world, one life at a time. We believe that even the smallest action can define one’s destiny. As such, we are dedicated to the creation of products that enhance the lives of our clients. We’re fully profitable and continue to grow each year. We’re a very transparent company that rewards results. And when we do well, we reward our employees accordingly.
- Vibrant growing dynamic team
- Meritocracy focused culture
- Opportunities for enhanced learning
- Casual, Fun Atmosphere
Truegenics hires from a wide variety of people. We don’t care about your education, instead we care about your life story, your accomplishments, your personality and your skills.Think you’ve got what it takes to thrive in an environment where team members are empowered to operate independently? Then look no further. =)
Website: https://truegenics.com/
Location: 190 Middle Road #18-07 Fortune Centre Singapore 188979
