Job description for Digital Marketing Executive at Cellarbration
The Digital Marketing / SEO Executive position at Cellarbration will provide you with a full marketing experience while partnering with our team leads.
On top of just organic search, you will also work with various channels in digital marketing. Training will be provided, and you will be given opportunities to develop/execute innovative ideas on growing the business through marketing promotions and different channels.
Your primary role will be to support the marketing team in increasing brand awareness, driving conversions for Cellarbration’s ecommerce and retail stores.
Responsibilities:
- Become well-versed in Ahrefs, SEMRush, Google Search Console, Google Analytics, Moz, Google Keyword Planner and other SEO tools.
- Learn fundamental SEO strategies like keyword research, link acquisition, and on-site optimization.
- Be accountable for updating on-page SEO elements such as meta descriptions, title tags, and heading tags.
- Assist to manage and oversee website(s) including product uploads and website development.
- Analyze and review data from Ahrefs, SEMrush, Google Analytics to improve overall SEO performance and identify areas of opportunity to maximize conversion rates, on Cellarbration’s ecommerce platforms.
- Evaluate campaign effectiveness and provide recommendations for constant improvements.
- Any other duties as assigned by your superiors.
Requirements:
- Proficiency in verbal and written english
- Diploma/Degree in Marketing, Mass Communications, Business or other related fields
- Proficient with Google Workspace tools (Docs, Sheets, Slides, Drive etc.)
- Dedication and demonstrated interest in SEO and digital marketing
- Growth-oriented mindset, taking initiative and ownership of their work
- Basic knowledge of HTML and any digital marketing platform is a plus
- Passionate about the alcohol industry
- Fresh grads preferred
