Job Requirements
Skills
Job description for Assistant Marketing Manager at Hustle & Bustle
Are you a passionate individual, adept communicator and agile innovator who is willing to hustle for your ideas?
Do you enjoy working with some of the best creators and doers in the industry to go beyond expectations and curate memorable experiences?
Responsibilities :
- Assist in the creation and implementation of an integrated marketing strategy for the entire exhibition.
- Assist with securing local, regional, national, and international media coverage of the exhibition, public programs, fundraising activities, and other initiatives.
- Plan and monitor marketing budget, drop schedule and media plan.
- Use the full marketing mix to promote the exhibition in accordance with the marketing strategy.
- Identify appropriate media partners and associations and negotiate barter deals to maximise event exposure.
- Set up media deals with external organisations to ensure maximum exposure at lowest cost to show budget.
- Ensure exhibition website is maintained and updated regularly.
- Assist in the design and production of all marketing collateral, including brochures, visitor tickets, print advertisements, web banners/emails etc.
- Use new media tools such as social platforms to create new marketing channels.
- Copywrite and proofread all marketing materials in conjunction with Exhibition Director/Manager.
- Provide KPI reports for update meetings with Marketing Manager & Exhibition Director/Manager.
- Manage and co-ordinate all external suppliers and agencies.
- Manage and co-coordinate efforts with internal departments such as technology and design.
- Pitching refreshing and creative article ideas to the media and social influencers for coverage and traction.
- Preparation of media kits, coordinate media personnel and social influencers RSVPs and be the onsite liaison for them during events.
- Perform media monitoring and media clipping duties.
- Track media coverage and follow industry trends.
- Develop content marketing strategies and create content for social media accounts and EDMs.
- Provide any other reporting information.
- Prep and brief the photography and videography team onsite for event coverage.
- Follow up with relevant post-event activations and news coverage archival.
Requirements :
- You should possess a strong background in marketing for other high-profile events or equivalent experience in a related field.
- You should be able to handle multiple tasks in a fast-paced environment.
- You should possess the ability to be flexible within constantly changing daily schedules.
- You should be able to work long hours, with late nights and early mornings as required.
- You should be creative, resourceful, and be able to work within the marketing budget.
- Interested candidates (Singaporeans and PRs only) are welcomed to submit a comprehensive resume, stating current and expected salary, and date of availability.
- Remuneration and appointment will commensurate with qualifications and experience.
- We regret that only shortlisted candidates will be notified.
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