{"id":65,"date":"2015-08-31T15:29:13","date_gmt":"2015-08-31T07:29:13","guid":{"rendered":"https:\/\/glints.com\/inside\/?p=65"},"modified":"2015-12-15T13:55:55","modified_gmt":"2015-12-15T05:55:55","slug":"reading-list-marketing","status":"publish","type":"post","link":"https:\/\/glints.com\/sg\/inside\/reading-list-marketing\/","title":{"rendered":"Reading List for Marketing Team"},"content":{"rendered":"<p>Marketing. Advertising. Social Media. Search. Many ideas and thoughts come to mind when\u00a0<em>marketing<\/em> is brought up. To us, marketing is about creating connections with our users (or prospective users) and making a promise to them.<\/p>\n<p>Ads and campaigns don&#8217;t define our marketing. Our connections and partnerships defines us. Check out the reading list:<\/p>\n<p><a href=\"http:\/\/firstround.com\/article\/The-Best-PR-Advice-Youve-Never-Heard-from-Facebooks-Head-of-Tech-Communications\" target=\"_blank\">The Best PR Advice You\u2019ve Never Heard &#8211; from Facebook\u2019s Head of Tech Communications<\/a><br \/>\n<a href=\"http:\/\/m.fastcompany.com\/3009317\/why-is-facebook-blue-the-science-behind-colors-in-marketing?utm_source=facebook\" target=\"_blank\">WHY IS FACEBOOK BLUE? THE SCIENCE BEHIND COLORS IN MARKETING<\/a><br \/>\n<a href=\"http:\/\/m.fastcodesign.com\/3020822\/innovation-by-design\/6-branding-lessons-from-eurostars-first-ever-creative-director?utm_source=facebook\" target=\"_blank\">6 Branding Lessons From Eurostar&#8217;s First-Ever Creative Director<\/a><br \/>\n<a href=\"http:\/\/firstround.com\/review\/From-0-to-1B-Slacks-Founder-Shares-Their-Epic-Launch-Strategy\/\" target=\"_blank\">From 0 to $1B &#8211; Slack&#8217;s Founder Shares Their Epic Launch Strategy<\/a><br \/>\n<a href=\"http:\/\/firstround.com\/review\/The-Seven-Deadly-Sins-of-Startup-Storytelling\/\" target=\"_blank\">The Seven Deadly Sins of Startup Storytelling<\/a><br \/>\n<a href=\"http:\/\/thenextweb.com\/socialmedia\/2015\/11\/05\/why-formatting-is-the-secret-to-shareable-content\/\" target=\"_blank\">Why formatting is the secret to shareable content<\/a><br \/>\n<a href=\"http:\/\/brightside.me\/article\/17-outstanding-examples-of-social-advertising-weve-seen-this-year-58205\/\" target=\"_blank\">17 outstanding examples of social advertising we\u2019ve seen this year<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marketing. Advertising. Social Media. Search. Many ideas and thoughts come to mind when\u00a0marketing is brought up. To us, marketing is about creating connections with our users (or prospective users) and making a promise to them. Ads and campaigns don&#8217;t define our marketing. Our connections and partnerships defines us. Check out the reading list: The Best PR Advice You\u2019ve Never Heard &#8211; from Facebook\u2019s Head of Tech Communications WHY IS FACEBOOK BLUE? THE SCIENCE BEHIND COLORS IN MARKETING 6 Branding Lessons From Eurostar&#8217;s First-Ever Creative Director From 0 to $1B &#8211; Slack&#8217;s Founder Shares Their Epic Launch Strategy The Seven Deadly [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[4],"tags":[8],"class_list":["post-65","post","type-post","status-publish","format-standard","hentry","category-culture","tag-reading-list"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Reading List for Marketing Team - Inside Glints<\/title>\n<meta name=\"description\" content=\"Marketing isn&#039;t just about advertisements &amp; campaigns. 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