Senior Manager (Festivals)

About This Role

This role play a key role in shaping and delivering HeritageSG’s flagship festivals, driving high-impact public engagement and strengthening cultural visibility at a national level. You will lead the development of innovative and future-focused programming, working closely with a wide network of partners across government, cultural institutions, industry and international collaborators. This role offers the opportunity to oversee end-to-end festival planning and operations, ensure strong governance and delivery standards, and advance heritage innovation through strategic collaborations -while positioning HeritageSG as a leader in festival-making and heritage outreach. You will be part of the organisation’s Festivals & Precinct development team.

Job description

Lead the strategic direction and delivery of HeritageSG’s flagship festivals for public engagement, cultural visibility and national impact, working with 60 – 100 partners per festival edition.

Drive the development of festival programming with strong creative input, shaping innovative, future-focused experiences that strengthen audience engagement and relevance.

Oversee festival planning and operations, including annual workplans, budgeting and manpower planning to ensure effective and coherent delivery.

Build and maintain strategic partnerships across government, cultural, industry and international stakeholders to grow the festival’s reach and impact.

Ensure strong governance across procurement, finance, commissioning, and delivery processes in line with public sector requirements.

Advance heritage innovation through cross-sector collaborations, experimentation and strategic partnerships that expand the scope and quality of programming.

Support senior stakeholder engagement and position HeritageSG as a leader in festival-making and heritage outreach.

Present key plans and updates to senior leadership and Ministry stakeholders.

Requirements

Bachelor’s degree in Arts Management, Events Management, Communications, Hospitality & Tourism or a related field.

Preferred with 5 – 7 years of experience in large-scale event management and social media marketing.

Proven expertise in managing end-to-end projects, including administrative timelines, financial oversight and strict adherence to government procurement procedures.

Demonstrated track record in delivering high-impact placemaking initiatives and festivals, utilising creative strategy to enhance visitor experiences.

Exceptional communication skills with the ability to lead collaborations between precinct owners, vendors, community partners, and diverse stakeholders.

Fluency in English (both verbal and written) is essential; proficiency in other local languages is an advantage.

Desired Qualities

A proactive, resourceful leader who works independently in fast-paced environments while maintaining a collaborative team-player mentality.

An adaptable problem-solver with the ability to manage multiple complex projects simultaneously under pressure.

A genuine commitment to driving place vibrancy through heritage, culture and meaningful community engagement.

ABOUT HERITAGESG

Be Part of Singapore's Creative Heritage Force

As a subsidiary of the National Heritage Board under MCCY, HeritageSG stands at the forefront of cultural innovation. We are the team transforming how heritage connects with contemporary audiences – through museums, festivals, and digital platforms.

Shape the Future of Cultural Experiences

Join a dynamic team that blends immersive storytelling with technology. From virtual reality installations to interactive displays to digital learning products, we are pioneering new ways to make heritage accessible and engaging.

Work Where Creativity Meets Impact

At HeritageSG, every project matters. Whether you are building digital products, coordinating heritage programmes, or developing new technologies, you will contribute to experiences that bring heritage to life for millions. Our collaborative environment encourages creative thinking whilst maintaining the highest professional standards.

Grow Your Career in Cultural Innovation

Be part of an organisation that values both tradition and innovation. You will work alongside passionate professionals who are reshaping the cultural landscape, with opportunities to develop expertise across multiple disciplines – from traditional curation to emerging technologies.