We’re IG Group. We are FTSE100 FinTech company who run mobile, web and desktop platforms that help our clients trade stocks & shares, leveraged products, Futures & Options and Crypto. We are ambitious. Over 340,000 people already use our platforms. We’re global with offices in 18 countries and products in 16 regions. We’re hungry to move faster, ship better product for our customers and grow our user base. We believe in high autonomy, and we want people who are looking to do things differently in order to create better experiences for our customers. We work in cross-functional teams and are laser focused on increasing the number of active clients we serve to drive sustainable growth.

We are hiring in Bengaluru, for a Senior Creative Copywriter to lead creative copywriting strategy and craft compelling, on-brand copy that engages customers, simplifies complex financial concepts, and drives action across all marketing touchpoints.

Key Responsibilities:

Develop copy strategy and creative concepts across all marketing channels

Write clear, persuasive copy for campaigns, email, social media, website, and app

Mentor copywriting team and elevate quality and consistency of brand voice

Translate complex financial information into accessible, engaging content

Collaborate with designers and strategists to develop integrated creative concepts

Adapt tone and messaging for different audiences, markets, and product types

Participate in creative brainstorming and campaign development

Ensure all copy adheres to brand guidelines and regulatory requirements

Requirements:

5-7+ years copywriting experience in advertising, marketing, or financial services

Excellent portfoliodemonstratingrange across channels and formats with strong conceptual thinking

Proven ability to write compelling copy for different customer segments and experience levels

Strong headline and conceptual thinking skills withdemonstratedcampaign development experience

Advanced understanding of digital-first content and platform-specific writing requirements

Experience with regulated copy and compliance review processes in financial services

Strong collaborative skills and ability to work across design and strategy teams

Demonstrated ability to develop copy strategy and creative concepts

Adaptability to work across B2C and B2B contexts

Strong leadership capability with proven ability to mentor and develop copywriting talent

Brainstorming and creative development experience

Knowledge of brand guidelines and regulatory compliance requirements