Sr Strategic Planner
Skills
Job description for Sr Strategic Planner at Virallo.id
We are looking for an Sr. Strategic Planner You will be supporting brand strategy and sales teams in developing and pitching holistic, integrated campaigns to a diverse portfolio of cross-category clients.
You must enjoy getting your hands dirty and building work, prototyping ideas. While you'll work closely with your team, you'll need to often act autonomously and influence our partners to pursue what you believe is right for clients and for our business.
Responsibilities :
- Lead strategic planning for developing concepts, ideas, and plans for achieving objectives successfully and for meeting and beating the competition.
- Work directly with the sales team and client to understand their business, brand, and challenges
- Lead development of insights to drive brand campaigns
- Gather, analyze and interpret the data and information from a variety of first and second-party data sources
- Analyze quantitative and qualitative information from the client and proposing recommendations that will have tangible marketing and business impact
- Identifying additional opportunities to provide value to the client
- Co-lead in client presentations
- Develop, write, and bring key insights to life in major presentations to the client
Requirements :
- Bachelor’s degree in marketing or advertising is preferred
- Minimum 3 years experience in digital marketing, publisher or creative agency setting
- Experience leading brand strategy – developing brand proposals from scratch
- Experience in creating and presenting presentations, structuring a clear narrative and argument to sell creative ideas and strategies to the client-
- Experience in conducting qualitative and quantitative consumer research to analyze and insightful conclusions
- Good in written and spoken English
- Comfortable interacting with all levels of an organization
About the company
Virallo is a 360 digital marketing agency. We have experienced since 2017 in managing campaigns for reputable clients in various industries, from tech startup, to telco company, to national fmcg, to game maker, and many more.
We are known and respected in the industry for our specialty in managing O2O campaigns with KOL and influencers.
