· Develop, implement and manage social media strategy
· Create a posting schedule, handle SMM and Social Media Buying
· Monitor SEO and user engagement and suggest content optimization
· Define and achieve social media KPIs with other Digital Marketing efforts
· Communicate with industry professionals and influencers via social media to create a strong network
· Measure the success of every social media campaign
· Stay up to date with the latest social media best practices and technologies
· Work with content writer and designers to ensure content is informative and appealing
· Collaborate with other departments to maximize results
· Minimum of 3 years of experience as a Social Media Specialist or similar role with proven achievements
· Bachelor degree in Marketing or relevant field
· Excellent knowledge of Facebook, Instagram, Twitter, LinkedIn, Google+ and other social media best practices
· Understanding of SEO and web traffic metrics
· Experience with audience and buyer persona research
· Experience with engaging influencers and proven achievements
· Good understanding of social media KPIs
· Excellent multitasking skills
· Critical thinker, problem-solving skills, time-management skills
· Great team player, interpersonal and communication skills