Job description for Social Media Content Specialist at PT AESENDIA INFINI INDONESIA
Job Summary
Create engaging social media content, grow brand awareness, and drive audience engagement through creative, trend-driven campaigns.
Responsibilities
- Drive social media growth through innovative and engaging contents, ensuring they are executed in line with brand objectives and medical aesthetics industry trends.
- Prepare and execute weekly and monthly content calendars across social media and website platforms, ensuring consistent, on-brand content aligned with marketing objectives.
- Write captions, hashtags, and basic copywriting that reflect the brand voice
- Monitor and respond to comments, messages, and audience engagement.
- Track and report basic performance metrics (engagement, reach, growth).
- Support execution of campaigns, product launches, and events (online & offline).
- Collaborate with graphic designers & videographers to produce engaging and high-quality content.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices, particularly in the medical aesthetic and beauty technology sectors.
- Source and manage KOL partnerships to enhance brand visibility and campaign performance.
Qualifications
- Bachelor’s degree in any field, preferably in Marketing, Communication, Visual Communication Design, or a related field.
- Minimum of 3 years of social media marketing experience, preferably in the beauty, luxury, or hospitality industry.
- Good sense of visual aesthetics and content trends
- Strong expertise in social media management, SEO, and digital analytics.
- Excellent project management skills with attention to detail and the ability to meet deadlines.
- Ability to balance creative vision with business goals.
- Fun, energetic, communicative, and quick to catch new trends.
- Proactive, creative, results-driven, and a true team player.
We offer opportunities to grow and make a real impact! If you're passionate, driven, and ready to be part of a team that’s shaping the future of the aesthetic industry, then this is the place for you. We're a dynamic and fast-paced company, and we're on the lookout for top players to be a part of our continued success.
Why You’ll Love Working With Us
🏢 Full-time position
🤝 Engaging team culture with regular employee activities
✨ Ready to grow with us and take your career to the next level? We can’t wait to meet you and grow together!

