
Social Media and Digital Marketing Specialist
Ciracas, Jakarta, Indonesia (Remote possible)
Job benefits
- Flexible work hours
- Remote work options
- Medical coverage
Must have skills
Job description for Social Media and Digital Marketing Specialist at Mycity.co.id
Responsibilities:
Planning digital marketing campaigns, including web, SEO/SEM, email, social media, and display
Advertising aligned with an overall corporate marketing plan
Demonstrate ability to work successfully in a team-oriented environment and quickly adapt to the company culture with high level of flexibility, reliable and responsibility
To work with the relevant management teams in the development of specific project and content brands.
Provide accurate and timely reporting of performance and budget
Strong grasp of current marketing tolls and strategies to lead integrated digital marketing campaigns from concept to execution
Designing, building and maintaining our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies as well as develop innovative ideas to bring channels to life and ensure balance between quality and quantity of leads generated is maintained
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to maintain landing pages and optimize user experience
Requirements:
• BS/MS degree with proven experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Experience in using marketing automation tools and inbound content marketing (preferred)
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools
• Working knowledge of ad serving tools
• Experience in setting up and optimizing Google Adwords campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Strong leadership skills and project management skills
• Ability to work with across all levels in an organization and with external vendors
• Creative thinker and team player
• Fluency in English both verbal and written is mandatory
About the company

YES Media is a business unit under the canopy of PT. Yuwilaik Eco Santara (YES). It has three media products, namely the online news portal mycity.co.id, digital magazine MyCity Indonesia
YES Media was established on May 3, 2020. Although we are a new media, we are optimistic that our media could grow fast. The reason is that it is managed professionally by young and talented journalists. They have been working on various media platforms, such as online, radio, and print.
Office address
Blok V1, Jl. Jambore No.4, RT.6/RW.11, Cibubur, Kec. CiracasCompany gallery
